How to Embed Facebook Page Videos on Your Website for FREE?

Imagine effortlessly integrating the captivating world of Facebook Page videos directly onto your website. Ready to showcase your engaging video content and connect with your audience seamlessly?

In this guide, we’ll unveil the secrets to seamlessly embedding Facebook Page videos, empowering your website to become a dynamic hub of visual storytelling and engagement.

TL;DR – Ways to Embed Facebook Videos on Website

There are two ways to embed Facebook Page Videos on your website.

• Using a website widget
• Using the embed or link option

I will show you the steps for each of those methods so you can decide which one is the best for you.

However, if you can’t read the full article and need a quick solution, we recommend using SociableKIT. Our widget takes only about two minutes to set up and launch. It also supports flexible customizations without writing any CSS code.

Create a SociableKIT widget and embed Facebook videos on your website like a pro!

Method 1: Use a Website Widget

To quickly embed Facebook Page Videos to your website, follow the steps below.

1. Create your Facebook Page Videos widget here.
2. Customize your Facebook Page Videos widget.
3. Copy the Facebook Page Videos widget embed code.
4. Login to your website admin panel and create or edit a page.
5. Paste the embed code where you want the Facebook Page Videos widget to appear.
6. Save and view your page. Done!

That’s easy! Embedding Facebook Page Videos widget on your website will take only 2 minutes. If you need a more detailed guide, scroll down to follow our complete guide or watch our video guide.

Looking to purchase our premium features like auto-sync, customization, premium support and more? Please check the details on our pricing page here.

Method 2: Use the Embed or Link Option

To put Facebook content on your website, like a post or a video, follow these steps:

1. Open Facebook on your computer.
2. Find the video you want on your website.
3. Click the three dots (more).
4. Pick “Embed.” Just remember, it must be a public video for this to work.
5. Copy the code it gives you.
6. Paste that code onto your website.

But, there’s a simpler way! Instead of doing all this work, you can use SociableKIT.

It’s a helpful tool that makes adding Facebook videos to your website super easy. You won’t have to go through all these steps by yourself.

What It Means to Embed a Facebook Video

Embedding a Facebook video means displaying it on a website without uploading it through a content management system (CMS). This means the video remains hosted on Facebook servers, which helps preserve your website’s bandwidth usage.

You should also know that any changes you make to the video on Facebook, including the title and thumbnail, reflect on your website. Also, deleting the video from the connected Facebook page removes it from your website.

Types of Facebook Videos to Embed on Your Website

Below are the common types of Facebook videos that you can include in the feed:

• Native Facebook Videos: Comprises any video content shared directly on Facebook for entertainment, educational, or promotional purposes.
• Live Videos: You can embed Facebook page live stream on your website to let visitors watch the broadcasts without leaving your site.
• Facebook Reels: These include short-form videos that capitalize on an audience’s short concentration spans. Use our Facebook reels embed code generator to display responsive reels visitors can watch on the go.
• Facebook Stories: They comprise short, limited-time videos that remain on your Facebook page for about 24 hours and then get archived.

Benefits of Adding Facebook Videos to Website

Embedding Facebook videos provides an alternative way (besides the static images on your website) to grab visitors’ attention. 

Here are essential reasons for displaying Facebook page videos on your website:

For Your Business

• Maximize Video Reach. Embed Facebook videos on your site to share engaging content with more people. This drives exposure and potential leads.
• Simplify Content Strategy. Keep videos on your site to get the most out of your social media content, effortlessly keeping your brand in view.
• Boost brand credibility. Featuring videos on your site enhances your brand’s authority and lets customers see your expertise firsthand, building trust and loyalty

For Your Customer

• Easy access to video content. Customers can view valuable video content without leaving your website, creating a seamless and enjoyable experience.
• Stay informed and engaged. Embedded videos keep customers updated on your latest products, news, and events, deepening their connection to your brand.
• Encourages interaction and sharing. Videos embedded on your site are easy for customers to share, expanding your reach while enhancing the customer experience.

For Your Website

• Boost time on page. Videos grab attention, keep visitors longer, and lower bounce rates—helping your SEO.
• Add visual appeal. Videos make your site more engaging and modern, drawing repeat visits.
• Increase site value. Useful videos turn your site into a go-to resource, encouraging return visits.

Statistics Backed Reasons Why Facebook Video Embed Works

Let’s break down each statistic and highlight how SociableKIT can help creators and website owners use these insights to enhance engagement and sales through their Facebook videos.

1. 85% of Facebook Videos are Watched Without Sound

This statistic underscores the importance of capturing your audience’s attention visually, even when watching videos silently. Facebook Page Videos can help by allowing you to incorporate subtitles easily and closed captions to your videos.

This ensures that viewers can understand your video’s content without needing sound. Additionally, you can leverage the widget to showcase visually engaging content like product demos, explainer videos, and other visually compelling materials.

2. Facebook Watch Attracts 1.2 Billion Users Per Month

With such a massive audience on Facebook Watch, reaching potential viewers is a significant opportunity. With a social media curator, it allows you to embed your Facebook videos on your website seamlessly.

By doing so, you create a user-friendly experience where your website visitors can watch your videos without needing to navigate away from your site. This integration can significantly enhance user engagement and interaction.

3. 62% of Users Report Increased Interest in a Product After Viewing a Related Facebook Video

Videos have proven to be a powerful tool for boosting interest and driving sales. Facebook Page Videos can be a game-changer if you want to showcase your products or services.

It allows you to highlight your products in action through videos, giving potential customers an immersive experience beyond static images or text descriptions. This increased engagement can lead to higher conversion rates and sales.

4. Facebook Users are Four Times More Likely to Watch Facebook Live Videos Than Pre-recorded Videos

Live videos have a unique appeal that can captivate audiences in real time. Facebook Page Videos supports live video integration, letting you stream directly from your page to your website.

You tap into this format’s higher engagement potential by utilizing live video, creating an authentic and immediate connection with your audience.

5. Live Video on Facebook Attracts a Higher Average Engagement Rate Than Pre-recorded Video

Engagement is crucial for building a loyal and active audience. Facebook Page Videos can help you harness the power of live video, allowing you to engage your viewers and generate more comments, shares, and reactions.

By increasing engagement rates, you’re enhancing the visibility and reach of your content, leading to a stronger online presence and increased interaction with your brand.

SociableKIT’s Facebook Page Videos widget offers a comprehensive solution for creators and website owners to leverage these powerful statistics. By making videos visually engaging, showcasing content through embedded videos, driving interest in products, and harnessing the engagement potential of live videos, SociableKIT enables you to create a more dynamic and impactful online presence.

With SociableKIT, you can effectively connect with your audience, drive sales, and elevate your brand’s engagement to new heights.

How to Embed Facebook Videos on Your Website

Follow our complete guide below to embed Facebook Page Videos on your website for free. The guide is divided into two parts to make it easier to follow.

Create and Customize Your Facebook Page Videos Widget

The first part is creating your Facebook Page Videos widget using the SociableKIT dashboard. Customize the look and feel to match your brand. Follow the steps below.

1. Sign up FREE or login to SociableKIT. You can login here if you already have an account. Once you sign up, you will start your 7-day premium trial. After 7 days, you can activate the free plan if you don’t need our premium features.

2. Select “Facebook Page Videos” on the dropdown. SociableKIT offers several social media feeds widgets. You might need to search it using the highlighted area below. Once found, you can then select it.

3. Connect your Facebook page. Connect your Facebook account and select your target Facebook page on the dropdown. You need to be admin of the Facebook page you want to use.
4. Customize your feed. Click the “NEXT” button to show the customization options of your social feed. You can change the layout, colors, font, and more to match your brand. Click the Save changes button.

5. Copy the embed code. Click the “Embed on website” button on the upper right corner. Select your website builder. On the popup, copy the JavaScript embed code.

6. Paste the embed code and save your website page. Please follow the second part below to add Facebook Page Videos widget to your website.

Add Facebook Page Videos Widget to Your Website

The second part is adding your Facebook Page Videos widget to your website. After you customize your Facebook Page Videos widget and copied the embed code, it is time to add it to your website. Follow the steps below.

1. Copy your free Facebook Page Videos widget embed code. Make sure you followed the first part above. It detailed how to you can create and customize your widget to get your free embed code.
2. Create a new web page or edit your existing web page where you want the widget to appear.

3. Open your webpage. You might use a code editor, a rich text editor, or a code block.

4. Paste the embed code you copied from SociableKIT earlier.

5. Save and publish your web page.

Video Guide: Embed Facebook Page Videos on Your Website for Free

Watch our YouTube video below to learn how to embed Facebook Page Videos on your website for free.

Common Issues with Embedding Facebook Videos

Embedding Facebook videos on a website helps boost engagement, creating lead generation and conversion opportunities. Considering what is at stake, you want to avoid any integration issues that could hurt the effectiveness of the embedded Facebook videos.

Below are the pitfalls to avoid:

Blank Thumbnails

Your Facebook video shows no thumbnail, likely because the content has been deleted from Facebook or set to private.

Unfortunately, there’s no remedy for blank thumbnails from deleted videos, especially if the embedded content belongs to a third party. For privacy settings, go to your Facebook account and make the content ‘public.’

Defective Embeds

Website builders like WordPress and Squarespace often release new versions to introduce additional features or fix bugs. Following an update, they usually stop supporting older versions, which could cause previously functional embeds to become defective.

In such cases, go to your website admin dashboard and check whether you need to update to a new version.

Poor Website Performance

Adding multiple Facebook video embeds on a web page will likely overwhelm your website’s bandwidth, resulting in slow loading speeds. 

This is a huge concern, considering pages that take more than five seconds to load experience an estimated 40% bounce rate.

To avoid this, use our SociableKIT widget to combine the Facebook videos into a single feed so your website only loads one embed to display the content. Also, the widget implements ‘lazy loading,’ reducing the competition for bandwidth; this helps boost your website’s performance.

Compatibility Issues

You might encounter compatibility issues even when running an updated website version. In such cases, the embed code likely includes elements or functions not supported by your website builder. 

You might have to review the code manually to identify and replace the unsupported features. However, a simpler alternative would be switching to our SociableKIT widget. Our Facebook page videos embed code generator tailors the script to your website builder, which helps ensure compatibility.

Website performance and compatibility issues could impact your user experience so negatively that they tarnish your brand image. For this reason, we recommend embedding the Facebook page videos using our SociableKIT widget to mitigate such risks.

Sign up for SociableKIT for seamless Facebook video embedding!

Best Practices for Displaying Facebook Videos on Website

Here are five tips for showcasing Facebook videos on a website:

1. Customize the Video Thumbnails: Use branded thumbnails to attract visitors’ attention and boost recall value.
2. Pick the Best-Fit Layout: Test how various feed layouts appear on your website and choose the one that grabs visitor attention and boosts engagement. The preferred layout depends on several factors, including where you position the embed on your website, the desired user journey, and the target action.
3. Implement SEO Best Practices: Use high-intent keywords in the Facebook video captions to enhance visibility on search engines. 
4. Include Call-to-Action (CTA) Statements: Use verb-based CTA statements to evoke your website visitors to take the targeted action. Also, add social media buttons to your website alongside the CTA statement to spur the visitors to share the Facebook videos with friends and family.
5. Ensure Visitor Autonomy: Give website visitors free will to interact with Facebook videos. For example, you could turn off the autoplay feature and let visitors choose which videos to watch.
6. Track Engagement Metrics: Monitor how website visitors interact with the Facebook Videos feed, including their watch time, shares, rewinds, and skips. Use the analytics to curate the feed to maximize engagement.

Facebook Page Videos on Website Examples

Still curious how a Facebook Videos feed will look on your website? 

Get inspired by these examples of website owners who use our SociableKIT widget to display Facebook videos for their visitors. Note how they have personalized the appearance of the embedded feeds to make their websites stand out.

The Link School of the Arts Facebook Page Videos

The Link School of the Arts is a non-profit 501c3 arts organization, Kensington initially provided the funds to establish this School. They use the SociableKIT Facebook Page Videos widget to provide education, training, and community outreach performances that draw people to Christ and bring Glory To God on their website.

Mountain Laurel Trails Mountain Bike and Hiking Trail Project Facebook Page Videos

Mountain Laurel Trails Mountain Bike and Hiking Trail Project is a trail system located on over 150 acres of private land with negotiations with other large tracts joining land owners. They use the SociableKIT Facebook Page Videos widget to promote their largest Mountain Bike and hiking facilities in the area on their website.

Bach Dancing & Dynamite Society Facebook Page Videos

Bach Dancing & Dynamite Society presents world-class jazz and music in an exceptionally intimate and beautiful setting that creates an elevated experience like no other. They use the SociableKIT Facebook Page Videos widget to promote artistic creativity, and diversity, and foster a cross-generational love of the art form that is live jazz on their website.

Loco Billy’s Wild Moon Saloon Facebook Page Videos

Loco Billy’s Wild Moon Saloon is a Live Music/Entertainment venue in Stanwood, WA featuring live bands, music events, concerts, CD release parties, dance lessons, and exceptional fun. They use the SociableKIT Facebook Page Videos widget to promote their specialization in supporting local and National bands and artists that perform their own original material on their website.

Faith Baptist Church Facebook Page Videos

Faith Baptist Church is a thriving, vibrant community in the heart of the Philadelphia suburbs. They use the SociableKIT Facebook Page Videos widget to have a deep and fulfilling personal relationship with Jesus Christ on their website.

Easily Embed Facebook Videos on Your Website

Quickly upgrade your website by embedding Facebook Page Videos on website in 2 minutes.

Sign up to SociableKIT now!

Frequently Asked Questions (FAQs)

This section answers the most commonly asked questions about embedding Facebook videos on a website:

Will Embedded Facebook Videos Work on Mobile Devices?

Yes. Embedded Facebook videos work on mobile devices. 

However, ensure the Facebook feed is responsive so it auto-adjusts to visitors’ screen sizes for a positive user experience.

How Can I Track the Performance of Embedded Facebook Videos on My Website?

There are numerous tools for tracking the performance of your embedded Facebook videos, including Meta Business Suite, Google Analytics, and other third-party platforms like Hootsuite and Rival IQ.

Monitor essential metrics like views, watch time, engagement, and retention. Also, track reactions, comments, and shares to see how many people followed the direct links to your Facebook page.

Can I Customize the Appearance of Embedded Facebook Videos?

Yes. You can customize the appearance of embedded Facebook videos to blend with your website theme. If you use the link method, you might have to modify your website’s CSS files to make the desired styling changes.

However, we recommend embedding Facebook videos using our SociableKIT widget to personalize the feed without coding.

Conclusion

All in all, it takes less than 10 minutes to do this and the result is a more dynamic website, more engaged followers, and more targeted reach. No matter if you’re a social media expert or not, it’s important to have a website where your visitors and fans can stay updated on what’s happening with you. This blog post is intended to show you exactly how to connect your Facebook page videos with your website – for free!

Create a SociableKIT widget and curate an engaging Facebook video feed for your website visitors!