Updated July 31, 2024

Adding an Google reviews widget to your Ecwid website has never been easier! I'll show you the features of our Google reviews widget and how to use it.

It will help you create a beautiful Google reviews presence on your website and make it a great way for people to connect with your brand.

Transform your website into a showcase of genuine customer feedback with our easy guide on embedding Google Reviews.

Discover how to boost credibility, enhance engagement, and attract more customers with a few simple steps.

Use our free Google reviews widget to add Google reviews to your Ecwid website quickly and easily.

Why use our Google reviews widget?

There are several reasons why you need to use SociableKIT's free Google reviews widget. The following are some of them.

Harness your Google reviews content

Posting or maintaining content can be a challenge. You need to research and prepare before posting, think about the correct content to post, and maintain a good brand reputation. But don't just leave it there, displaying Google reviews on your website will help immensely in boosting the value of your content. Showcasing your Google reviews to more people is always a good idea.

Increase time on site

Your website visitor loves looking at something new and fresh. If you have a Google reviews widget on your Ecwid website, they are more likely to engage with your content. This will increase your website visitor's time on your website which is also a very important metric for search engine optimization (SEO).

Get more followers

As the website visitor browse and engage with your content found in the Google reviews widget, they will eventually find something that they like. They will soon decide to be your follower and an increase follower count is a great social proof for your brand.

How the Google reviews widget works?

The Google reviews widget works in three basic steps.

1. Connect your Google reviews

Easily connect your Google reviews to SociableKIT by authentication and providing a link to your data source. Our system will pull your Google reviews data so you can use it on your Ecwid website.

2. Customize the look and feel

Using our dashboard, you can the look of your widget. You can customize the colors, fonts, texts, call-to-action (CTA), layout, and more. This allows you to change the look and feel to match your own brand. You can also use our moderation features to filter the contents of your widget.

3. Add the Google reviews widget to your website

Our system will generate a small embed code that you can copy and paste to your Ecwid website. You can create a new page or edit an existing page. You can put the widget on a dedicated page, on a sidebar, header, or wherever you think it will look good.

If you need more details about how to add or embed Google reviews widget to your website. Please follow our complete guide here.

Google reviews widget live demo

A live demo of our free Google reviews widget is shown below. You can click the different layouts such as Masonry layout, Grid, and Carousel if available.

Definition and history

Google Reviews are feedback left by customers about their experiences with businesses. 

You can find these reviews by going to Google Maps, searching for a company, and clicking the reviews tab. Users give their reviews, and Google verifies them. Because of this verification, reviews become a reliable source of information.

Authenticity is valuable, and Google reviews are authentic. Customers often ask: Is this product or service worth my time and money? These reviews carry significant weight because they will help the customers decide. Reviews from people with firsthand experience are unmatched.

If you embed Google Reviews on your website, you showcase honest feedback. Do you want to build trust and credibility with your audience? Our widget makes this easy. It will help you to highlight what customers love about your business.

Reason to embed Google reviews on your Ecwid

There are various advantages for your company, clients and website when you personalize and integrate a Google Review on your website. Here are a few explanations for why you might want to give it some thought.

For Your Business

  • Boosting Credibility. Authentic Google reviews on your website will build trust with potential customers. It is always good to see real people have positive experiences in your business. Building trust can improve your reputation in the business.
  • Improve SEO. Google reviews on your website can enhance your website's search rankings (SEO). This is because you regularly add fresh and relevant content. This can help your business rank higher in search engines like Google. It will attract more visitors organically.
  • Increase Conversions. Positive reviews can influence purchasing decisions. It will convert browsers into buyers. If you showcase customer satisfaction, you create a powerful incentive for new customers to choose your business.

For Your Customers

  • Build Trust. Seeing genuine reviews from other customers reassures visitors about the quality and reliability of your products or services. Trust can lead to a more confident purchasing decisions.
  • Enhance Transparency. If you share real feedback, you show that your business values your customers. Transparency can build a stronger connection with your audience.
  • Provide Social Proof. Reviews act as endorsements from real users. It will help potential customers feel more comfortable choosing your business. This social proof can reduce hesitation and encourage more sales.

For Your Website

  • Engage Visitors. Dynamic and interactive reviews keeps visitors engaged. It encourages them to spend more time on your site. Increased engagement leads to lower bounce rates. You will have higher conversion rates.
  • Enhance Aesthetics. Our widget seamlessly integrates with your website design, providing a visually appealing way to showcase reviews. A well-designed site with integrated reviews looks more professional and inviting.
  • Add Fresh Content. Regularly updated reviews keep your site content fresh and relevant, which can improve your SEO performance. Fresh content signals search engines that your website is active, boosting your overall rankings.

Statistics

Here are some eye-opening statistics that highlight the importance of Google reviews and the benefits of embedding them on your website.

73% of All Reviews Are on Google.

73% of all reviews are hosted on Google making it the most popular for customer feedback. Adding your Google reviews to your website will make sure that the most influential and widely read reviews are displayed. This might greatly increase your website's credibility.

Source

81% of Consumers Use Google for Local Business Reviews.

In 2021, Google was used to evaluate local business for 81% which is more than 2020 that only has 63%. This sudden increase shows how important it is to have a significant online presence on Google reviews. You may reach potential consumers by displaying these reviews on your website, which is the main source of information they use to decide.

Source

67.7% of Purchase Decisions Influenced by Reviews.

Online reviews affect 67.7% of purchase decisions. This shows that reviews are important and have an effect on customer behavior. This will gain the trust of potential consumers and offer social evidence, adding Google reviews may have a direct effect on your sales.

Source

60% of Customers Read Google Reviews for Local Businesses.

When searching for local businesses, 60% read reviews from Google. By adding these reviews to your website, you can bring these potential clients and make sure they read positive feedback just when they need it.

Source

28% of Consumers Check Reviews While Outside the Business.

28% of consumers check online reviews of a company while waiting in line or parking close to the building. Adding positive Google reviews might impact these impulsive choices and attract more visitors to your website.

Source

Embedding Google reviews on your website can significantly improve your business's credibility and attract more customers. Start using our Google reviews widget today to take advantage of these benefits.

Google reviews on Ecwid Examples

Manual Motion Google reviews

Manual motion is a brand offering osteopathic assessment and treatments in a positive and welcoming clinical environment. They use the SociableKIT Google reviews widget to promote their professional hands-on treatments with registered Manual Osteopathic Practitioners on their website. 

Westside Expert Google Reviews

Westside Expert are real estate experts that can help you make the best deal and the best decision. They use the SociableKIT Google Reviews widget to feature the most in-depth information on homes, investment properties, and other insights and opportunities in the local neighborhoods and hyper-local real estate market on their website.

Melbourne Capital Group Google Reviews

Melbourne Capital Group specializes in comprehensive, transparent, and independent wealth management. They use the SociableKIT Google Reviews widget to foster profitable and sustainable growth in the interest of our clients, employees, and society as a whole on their website.

Steengoedt Hypotheken Google Reviews

Steengoedt Hypotheken is a local consultancy based in Grootebroek. They use the SociableKIT Google Reviews widget to offer their advice on mortgages, insurance, corporate finance, and real estate finance on their website.

Gutter Tex Google Reviews

Gutter Tex is the Best Gutter Company in Texas. They use the SociableKIT Google Reviews widget to promote a seamless gutter company offering dedicated customer service, quality materials, and a fair price. on their website.

What do experts say about Google reviews

Google reviews are an excellent way for businesses of all sizes to get more visibility and reach out to new customers. Many people may still not fully understand how much impact or influence Google reviews can have on your business. Experts agree that they are a great way to attract new customers and keep current ones coming back repeatedly. Here are some expert thoughts about Google reviews.

Google reviews will help you get found.

"Remember, Google is where many of our clients first find us, so it's worth asking clients to post a quick review there." - Karen Cureton, Multi-award-winning social media trainer.

Google reviews provide customers with insights into your business.

"So, why are Google Reviews important? It`s because they provide your potential customers with valuable insights into your business." - Martin Reynolds, Social media specialist

Google helps your brand be more trustworthy.

"According to Google, businesses that respond to their customer reviews are seen as 1.7 times more trustworthy than those who don’t." - 3sixfive, Social media community experts

An alternative way to embed Google reviews

To add Google reviews to your website using Google's embed option, follow the steps below.

  1. Go to google.com/maps/
  2. Search your Google business profile.
  3. Click the "Reviews" tab.
  4. Choose a review and click the 3 dots on the upper left.
  5. Click the "Share review" option.
  6. On the popup, click the "Embed..." tab.
  7. Click "Copy HTML".
  8. Login to your website admin panel.
  9. Create or update a page where you want to put your Google reviews.
  10. Paste the HTML code you copied earlier.
  11. It will show the Google map with your company name, review count, and link to your reviews.
  12. Save your page. Done!

To add Google reviews to your website using Google's link option, follow the steps below.

  1. Go to google.com/maps/
  2. Search your Google business profile.
  3. Click the "Reviews" tab.
  4. Choose a review, screenshot, and save the image.
  5. On the same review, click the 3 dots on the upper left.
  6. Click the "Share review" option.
  7. On the popup, click the "Send a link" tab.
  8. Click "Copy Link".
  9. Login to your website admin panel.
  10. Create or update a page where you want to put your Google reviews.
  11. Upload the image you saved earlier.
  12. Highlight the uploaded image and insert a link.
  13. Paste the link you copied earlier.
  14. It will show the screenshot of your reviews with link to the actual review on Google.
  15. Save your page. Done!

You may choose method 1 or method 2, it depends on your needs. However, if you choose method 1, you can follow our complete guide below.

Testimonials

Thousands of creators and business owners have already embedded Google reviews on
their website using SociableKIT. They love our service! Here's what they tell us.

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Frequently asked questions

Is there a way to embed Google reviews on my website?

Yes, you can embed Google reviews on your website using our easy-to-use widget. It helps you display customer feedback that looks great. Coding skills are not required.

How do I embed Google reviews in HTML for free?

You can embed Google reviews in HTML for free by using our widget, which offers a simple setup process. Just copy the provided HTML code and paste it into your website.

Is it legal to put Google reviews on my website?

Yes. It is legal to display Google reviews on your website as long as you follow Google's guidelines. Google provides a Google reviews API. It allows the user to list and use the reviews from Google. One purpose of an API is to enable users to use data within their own application or website. Our widget ensures compliance, making the process hassle-free. Read more here: https://developers.google.com/my-business/content/review-data

How to show Google reviews on a website for free?

To show Google reviews for free, use our widget’s basic plan. It allows you to seamlessly integrate reviews into your site, enhancing credibility and customer trust.

The Google Reviews feed is part of our Google feed, Product Reviews and Customer reviews widget categories.

Conclusion

Adding Google Reviews to your website for free is a great way to build trust, attract more visitors, and improve your online reputation. Our guide has shown you an easy, no-cost method to display customer feedback. This makes your site more engaging, believable, and user-friendly. Your website is now ready to shine with real reviews, making it easier to reach your goals. Enjoy the benefits and share your success stories with us. We appreciate your hard work and look forward to seeing your website grow. Thanks for being with us!

Please share!

If you think this tutorial about how to customize and embed Google reviews on your Ecwid website for free is helpful, please share it with your friends! Thank you and we appreciate your kind support!

Mike

Co-founder, SociableKIT

Hi! I'm Mike, the Co-founder of SociableKIT, a platform that helps website owners add beautiful and reliable social media feeds to their websites. Need support?
Contact our team on this page.

I'm also passionate about technology and enjoy sharing my experience and learnings online. Connect with me onTwitter,LinkedIn,Facebook, andInstagram.