How to Embed Instagram Stories on Your Website for FREE?

About 500 million people interact with Instagram Stories daily. Additionally, users spend about 33 minutes on the platform every day.

As a business owner, you can leverage this social media platform to entice users to engage with your profile and content. One of the best ways to do it is to embed the stories as a feed on your site to provide dynamic, fresh content for visitors.

This article provides an in-depth guide for embedding Instagram Stories on a website.

Looking for an easier way to display your Instagram Stories on your web pages? Create a SociableKIT widget and curate engaging content for your target audience.

What is Instagram Embedding? 

Instagram embedding involves integrating your Instagram account into your website so that the content you publish on your profile appears on your web pages.

With embedding, visitors can engage with your Instagram posts without leaving your site. Additionally, it allows you to include action buttons to encourage visitors to follow their profiles or share the content with others.

Instagram Embedding vs. Screenshots: Which is Better?

“Do I really need to embed Instagram posts on my website? Why can’t I just use screenshots instead?”

This is a common question we receive from site owners who are torn between embedding Instagram and uploading screenshots of Instagram posts on their sites.

Below, we compare Instagram embedding vs. screenshots:

Feature	Instagram Embedding	Screenshots
Nature of the Content	Dynamic. The embed refreshes regularly to reflect any new posts you publish on your Instagram account.	The content is static and only updates if you upload more screenshots.
Ease of Use	Relatively easy. You only need to add an embed code to your website to link to your Instagram profile.	Tedious. Requires taking screenshots, editing the content, and then uploading it to your site.
Visitor Engagement	Users can interact with the content, including zooming photos, playing videos, liking posts, and following your Instagram account.	Limited engagement with the posts.
Media Attribution/Copyright issues	You do not need additional attribution, as the embedded content links back to the original Instagram profile where it was published.	If you’re using someone else’s content, it requires manual attribution for each post, which is time-consuming. Some content owners also prohibit taking screenshots of their posts.
Actionable Analytics	You can track each post’s performance metrics, including views, clicks, shares, and likes.	You cannot track how many people interacted with specific screenshots or posts.
Customization Options	Easy to customize the Instagram feed to match your website theme. You can also embed the feed anywhere on your website.	Customization is often limited to cropping and styling the screenshots. You must also edit each photo separately, which is inconvenient.
Page Loading Speeds	Embedding multiple feeds could affect your website loading speed. However, this can be addressed by configuring the embed to sync only after a web page loads.	Using heavy image files could lower website loading speeds. You might have to use lower-resolution images for faster loading times.
Content Lifespan	Deleting an Instagram post removes it from your embed.	The content remains unchanged until you remove it.

There are two ways to embed Instagram Stories on your website. The first method is using a website widget. The second method is using the embed or link option. I will show you the steps for each of those methods so you can decide which one is the best for you.

Method 1: Use a Website Widget

To quickly embed Instagram Stories to your website, follow the steps below.

1. Create your Instagram Stories widget here.
2. Customize your Instagram Stories widget.
3. Copy the Instagram Stories widget embed code.
4. Login to your website admin panel and create or edit a page.
5. Paste the embed code where you want the Instagram Stories widget to appear.
6. Save and view your page. Done!

That’s easy! Embedding Instagram Stories widget on your website will take only 2 minutes. If you need a more detailed guide, scroll down to follow our complete guide or watch our video guide.

Looking to purchase our premium features? Please check the details on our pricing page here.

Method 2: Use the Embed or Link Option

To add your Instagram stories to your website using the Instagram link’s option, follow the steps below:

1. Go to your target Instagram account.

2. Click the profile image to view the Instagram story.

3. On your browser, copy the link to the story.

4. Login to your website’s admin panel.

5. Create or edit the page where you want to show your Instagram stories.

6. Take a screenshot of the story on Instagram.

7. Upload the screenshot to the page you created.

8. Highlight the uploaded image and insert the link you copied from Instagram earlier..

9. Save your page. Done!

You may choose method 1 or method 2, it depends on your needs. But in case you choose method 1, you can follow our complete guide below.

Complete Guide

Follow our complete guide below to embed Instagram Stories on your website for free. The guide is divided into two parts to make it easier to follow.

Create and Customize Your Instagram Stories Widget

The first part is creating your Instagram Stories widget using the SociableKIT dashboard. Customize the look and feel to match your brand. Follow the steps below.

1. Sign up FREE or login to SociableKIT. You can login here if you already have an account. Once you sign up, you will start your 7-day premium trial. After 7 days, you can activate the free plan if you don’t need our premium features.

2. Select “Instagram Stories” on the dropdown. SociableKIT offers several social media feeds widgets. You might need to search it using the highlighted area below. Once found, you can then select it.

Enter your Instagram username.

3. Customize your feed. Click the “NEXT” button to show the customization options of your social feed. You can change the layout, colors, font, and more to match your brand. Click the Save changes button.

4. Copy the embed code. Click the “Embed on website” button on the upper right corner. Select your website builder. On the popup, copy the JavaScript embed code.

5. Paste the embed code and save your website page. Please follow the second part below to add Instagram Stories widget to your website.

Add Instagram Stories Widget to Your Website

The second part is adding your Instagram Stories widget to your website. After you customize your Instagram Stories widget and copied the embed code, it is time to add it to your website. Follow the steps below.

1. Copy your free Instagram Stories widget embed code. Make sure you followed the first part above. It detailed how to you can create and customize your widget to get your free embed code.

2. Create a new web page or edit your existing web page where you want the widget to appear.

3. Open your webpage. You might use a code editor, a rich text editor, or a code block.

4. Paste the embed code you copied from SociableKIT earlier.

5. Save and publish your web page.

6. View your web page with the widget. Done!

Best Practices and Tips to Embed Instagram Feeds on Your Website

Here are four practical tips and best practices to remember when embedding Instagram feeds on your web pages.

1. Embed Using a Website Widget

We have highlighted the two ways to embed an Instagram Stories feed on your site. However, to make embedding seamless, we recommend using a website add-on.

Our SociableKIT website widget lets you personalize your Instagram feed to blend with your web design. Additionally, you can include action buttons to encourage site visitors to share the content or follow your Instagram account.

Ready to showcase Instagram Stories on your web pages? Join SociableKIT and create a customizable Instagram Stories widget for your site!

2. Use Script Ordering or Lazy Loading

Script ordering allows a web page’s primary content to load before the feed, reducing the impact of embedding on your site’s loading speed.

With lazy loading, an Instagram embed only refreshes once visitors scroll to the section. This reduces bandwidth usage, especially for visitors on cellular data plans.

3. Link to Trusted Sources

Embed Instagram feeds from reputable profiles for legitimacy. Additionally, use trusted sources to reduce security risks for your site and visitors. Avoid embedding feeds from shady profiles, as they often publish posts with malicious links, which expose users to cyber attacks and scams.

Also, avoid linking restricted content since it often amounts to copyright infringement and could expose your website and brand to legal liabilities.

4. Use Responsive Designs

Responsive embeds ensure your Instagram feeds are compatible with different devices, including smartphones, tablets, and computers.

Additionally, the content’s aspect ratio should adjust to different screen sizes, giving visitors a standard user experience regardless of the device they use to access your site.

Creative Ways to Use Instagram Embedding for Your Brand

Building a solid online reputation helps your business attract potential leads and establish a loyal online community.

Below, we discuss various creative ways to use Instagram embedding for your brand:

• Embed a shoppable feed: Use Instagram’s shoppable stories to entice visitors to buy your products. Incorporate tags that viewers can swipe to learn more about a product or place an order. 
• Showcase user-generated content: Leverage user-generated content to provide social proof for your business. For example, if you own an e-commerce store, you can showcase Instagram stories of customers reviewing your products to boost lead conversion.
• Add behind-the-scenes content: Embed exclusive behind-the-scenes content to endear site visitors to your brand. The content could include interviews with essential stakeholders or your contributions to community development.
• Address frequently asked questions: Conduct Q&A sessions where you respond to common inquiries about your products or business. You can also incorporate polls and surveys to gather feedback.
• Use branded hashtag campaigns: Use live hashtags to curate content related to your events, such as product launches, promotional campaigns, or general meetings. This provides a visual experience for your followers and visitors, boosting engagement rates.

Ways to Troubleshoot Instagram Embedding Issues

“Why is my Instagram feed not working every once in a while?”

Your Instagram embed might not display a feed or showcase new posts for various reasons, including faulty embed code, outdated feed, or incorrect data source.

Below, we outline simple ways to troubleshoot Instagram embedding issues:

• Embed using a widget: Linking your Instagram feed using a website widget simplifies the process and mitigates possible coding errors that could result in a defective embed. Use our SociableKIT Instagram feed embed code generator to get a script specific to your web builder for seamless integration.
• Use manual sync: If your embed is not displaying recently published Stories, request a manual sync to update the feed.
• Confirm/correct the data source: Providing the wrong data source might result in showcasing an unrelated Instagram Stories feed or no feed. Learn how to find Instagram username to ensure you provide the correct data source for your embed.

Video Guide: Embed Instagram Stories on your Website for Free

Watch our YouTube video below to learn how to embed Instagram Stories on your website for free.

Live Demo

Below, you can see a live demo of our Instagram Stories widget. You can click on different
layouts such as Masonry layout, Grid, and Carousel if available.

View full page demo

Testimonials

Thousands of creators and business owners have already embedded Instagram Stories on
their website using SociableKIT. They love our service! Here’s what they tell us.

Reason to Embed Instagram Stories on Your Website

Customizing and embedding Instagram Stories on your website can provide several benefits for your business or website. Here are some reasons why you might want to consider doing so:

1. Showcase your Instagram content: If you’re active on Instagram and regularly post stories, embedding your Stories on your website can showcase that content to your website visitors. This can help increase engagement with your brand and give visitors a reason to spend more time on your website.
2. Build social proof: By showcasing your Instagram Stories on your website, you can demonstrate your authority and expertise in your industry. Visitors can see that you are active on Instagram and regularly share valuable content, which can help build trust and credibility with your audience.
3. Enhance website design: Embedding Instagram Stories can also enhance the design of your website. By displaying stories on your website, you can add visual interest and break up blocks of text.
4. Increase engagement: Embedding Instagram Stories on your website can increase engagement with your audience. Visitors can easily see and interact with your Instagram stories directly on your website, without having to leave your site.
5. Reach a wider audience: Embedding Instagram Stories on your website can help you reach a wider audience. Some visitors to your website may not follow you on Instagram, so embedding your stories on your website can give them a taste of your content and encourage them to follow you on Instagram.
6. Save time: Embedding Instagram Stories on your website can save you time, as you won’t have to manually create and manage separate content for your website. Instead, you can use your Instagram profile as the primary source for your website content.

Overall, embedding Instagram Stories on your website can help you showcase your Instagram content, build social proof, enhance the design of your website, increase engagement, reach a wider audience, and save time. It’s a great way to leverage the content you’re already creating on Instagram and use it to drive traffic and engagement on your website.

Instagram Stories Statistics

Adding your Instagram Stories to your website can significantly boost engagement and keep your audience connected. We have listed a few online statistics that will convince you that embedding your Instagram Stories on your website is a wise choice.

Instagram Stories Reach Over 500 Million Users Daily

With more than 500 million daily active users Instagram Stories is one of the most widely used features on the network. You may expand the reach of your content to a larger audience by integrating Instagram Stories into your website.

Source

58% of Users Become More Interested in Brands

58% of Instagram users claim that their interest in it has increased after viewing a brand or product via Stories. By embedding your Instagram Stories to your website you may increase interest in and possible conversions for your business.

Source

33% of Most-Viewed Stories Are from Businesses

Businesses are the source of one-third of the most popular Instagram Stories. You may directly interact with users through content they actively seek out by showcasing your brand and integrating these Stories into your website.

Source

Instagram Stories Lead to a 24% Increase in Website Traffic

Website traffic for brands using Instagram Stories has increased by 24%. By embedding your Instagram Stories your website can increase traffic and possible sales by including Instagram Stories to help you attract and keep visitors.

Source

50% of Businesses on Instagram Use Stories

Approximately 50% of Instagram businesses actively use Stories as a means of audience engagement. You can stay ahead of the competition and take advantage of an effective way to increase customer engagement by integrating these Stories into your website.

Source

Embedding Instagram Stories on your website is a simple yet effective way to engage visitors and drive business growth.

Instagram Stories on Website Examples

Here are some examples:

Gartenlaube Instagram Stories

Gartenlaube is a brand that has been an integral part of Heilbronn’s nightlife for four decades for dancing, partying, and having fun. They use the SociableKIT Instagram Stories widget to promote their varied music program, which offers variety for everyone and ranges from the late 70s to current titles from today’s charts on their website.

Kacchivache Instagram Stories

Kacchivache is an online store that sells clothing for babies and toddlers. They use our Instagram Stories widget to showcase their latest collections, behind-the-scenes looks, and customer reviews directly on their website. This helps them keep their audience engaged with fresh, visual content while boosting their social media presence.

Black Dog Bottle Shop Instagram Stories

Black Dog Bottle Shop is a craft beer shop offering a wide variety of retail options and 20 rotating taps of craft beer from around the state and country. They use our Instagram Stories widget to showcase their latest beer selections, special events, and behind-the-scenes moments with customers. This helps them engage their audience and keep patrons updated with the shop’s lively atmosphere.

Best Quests Instagram Stories

Best Quests is a group that reviews and shares their journey to find the best burgers in the city. They use our Instagram Stories widget to showcase their weekly burger adventures and connect with their growing foodie community in real-time, adding visual appeal and engagement to their website. The widget helps them keep their audience updated with their latest reviews and recommendations.

Oh.Events Instagram Stories

Oh.events is a business that specializes in organizing events and parties. They use our Instagram Stories widget to showcase live event highlights and party moments, giving their audience a real-time view of the fun. This helps them engage followers more effectively and promote upcoming events through visually compelling stories.

Embed Instagram Stories on Your Website in 2 Minutes

Quickly upgrade your website by embedding Instagram Stories on website in 2 minutes.Sign up to SociableKIT now!

Embed Instagram Stories Widget on Your Website Builder

Are you using a specific website builder or content management system (CMS)? SociableKIT can work with any website builder. The following sections will show you how to use the Instagram Stories widget code on commonly used website builders.

How to Embed Instagram Stories on Your Squarespace Website

To embed Instagram Stories on your Squarespace website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.

2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.

3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.

4. Login to Squarespace. You must have a “Business” account in Squarespace to use the widget. The “code block” needed cannot be found if you only have a “Personal” account.

5. Create a new blank page or edit your existing page. Identify which page you want the widget to appear. You can create a new page on Squarespace, or you can edit your existing page where you want the widget to appear.

6. Add a Code Block. On your Squarespace page, click the ‘Edit’ button. Find the ‘Code’ block and click it.

7. Paste the embed code from SociableKIT. On the ‘Content’ of the ‘Code’ block, paste the JavaScript embed code you have copied from your widget.

8. Save the changes on the ‘Code block’. After pasting your widget’s embed code. Click the ‘Save’ button on the left part of the page.

9. View your page. Refresh your Squarespace page and check your SociableKIT widget. Done!

How to Embed Instagram Stories on Your WordPress Website

To embed Instagram Stories on your WordPress website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.

2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.

3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.

4. Login to your WordPress site. 

5. On your WordPress, go to the “Pages” section then click the “Add new page”.

6. Pick a pre-defined layout or start with a blank page by clicking the “Blank page” button.

7. On the body of your page, click the “+” icon and click the “Custom HTML”.

8. Paste the code in the text area.

9. To preview, click the preview tab.

10. Click the Publish or Update button on your WordPress page.

11. Click the view page. Done!

How to Embed Instagram Stories on Your Weebly Website

To embed Instagram Stories on your Weebly website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.

2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.

3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.

4. Log in to Weebly.

5. On your existing website on Weebly, click the “Pages” section on the upper left then click the “+”.

6. Select what type of page you want to add.

7. Add a name to your page and then click “Done”.

8. On the top menu, click “Build” then on the sidebar, drag the “Embed Code” option on your page.

9. Click the “Click to set custom HTML” then click “Edit Custom HTML”.

10. Paste the code you copied from SociableKIT then in the upper right corner, click the “Publish” button.

11. Click the link to your site. Done!

How to Embed Instagram Stories on Your Wix Website

To embed Instagram Stories on your Wix website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Login to Wix.

5. On your existing website click the “+” button beside the “Main pages” section.

6. Then click the “Add page” button.

7. Name your page then hit enter.

8. On the left, click “Add element”. Find and click “Embed code”. Click and drag “Embed a site” on your page then resize the container. 

9. Click “Change website address”.

10. Paste the link you copied from SociableKIT then click “Apply”.

11. Click “Publish” on the upper right.

12. Click “View site”. Done!

How to Embed Instagram Stories on Your Webflow Website

To embed Instagram Stories on your Webflow website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Login to Webflow. 

5. On your existing website, click the “Page: ….” in the upper left corner then click the “Create new page” icon.

6. Once done add a name for your new page then click “Save”.

7. On the left, click “Add Element”. Drag “Embed” to your page.

8. Paste the JavaScript code you copied from SociableKIT.

9. On the upper right, click “Publish” > “Publish to Selected Domains”.

10. View your page. Done!

How to Embed Instagram Stories on Your Shopify Website

To embed Instagram Stories on your Shopify website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Login to Shopify.

5. On the left side, click Online Store.

6. Click Pages. Add a new page or edit your existing page.

7. On the Page details, click Show HTML icon (<>).

8. Paste the embed code and click the Save button.

9. Click the View page button. Done!

How to Embed Instagram Stories on Your HTML Website

To embed Instagram Stories on your HTML website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Open your HTML file.
5. You can create a new HTML page or edit your existing HTML page.

6. Paste the Javascript code you copied from SociableKIT. Paste it where you want the widget to appear.

7. Save your HTML page.

8. You may now upload your HTML page to your web hosting.

How to Embed Instagram Stories on Your Google Sites Website

To embed Instagram Stories on your Google Sites website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Login to Google sites. You must have at least a ‘Business Starter’ plan to create and customize your Google sites.

5. Create or edit an existing website. Click the + ‘Blank’ button on the ‘Start a new site’ section to create or find your existing website under the ‘Recent sites’ section.

6. Create a new blank page or edit your existing page. Identify which page you want the widget to appear. On the right sidebar, you will see an ‘Embed’ button. Click the ‘Embed’ button.

7. Add the widget. A popup ‘Embed from the web’ will open up. Select the ‘Embed code’ tab on the popup.

8. Paste the embed code from SociableKIT. On the ‘Embed code’ tab, you will see ‘HTML code goes here’ text. Paste the embed code from your SociableKIT widget.

9. Save the widget. Once you have pasted your embed code, click the ‘Next’ button. 

10. Preview of your SociableKIT widget. After clicking the Next button, a preview of your embed code will be displayed. Click the ‘Insert’ button to insert the widget to your Google sites page.

11. Edit the widget. Once the widget has been inserted, you will have the option to resize the widget. After resizing the widget to your preferences, click the ‘Publish’ button on the upper right corner of the page.

12. Publish your page. After publishing the site, click the down ‘Arrow’ button beside the ‘Publish’ button.

13. View your page. A dropdown of buttons will be displayed, click the ‘View published site’ button. Done!

How to Embed Instagram Stories on Your Sharepoint Website

To embed Instagram Stories on your Sharepoint website, follow the steps below.

1. Sign up free to SociableKIT. Sign up for a free account on SociableKIT or login if you already have an account.
2. Create and customize your Instagram Stories widget. Create a Instagram Stories widget and customize the colors, fonts, and other elements to match your Squarespace website.
3. Copy the Instagram Stories widget embed code. Click the ‘Embed on website’ button on the upper right and copy the embed code.
4. Go to your Sharepoint site and log in with your credentials.

5. Locate the page that you want to edit or create a new blank page. If you are creating a new page, click the “New” button and select “Page” from the options.

6. On the upper right corner of the page, click the “Edit” button. This will enable you to make changes to the page.

7. Hover over the area where you want to add the SociableKIT widget, then click the “+” icon that appears. From the list of options, find the “Embed” or “<>” icon and click on it.

8. Paste the embed code provided by SociableKIT into the box.

9. Click the “Publish” or “Republish” button to save your changes and make them live on the site. If necessary, upload the page to your website. You’re done!

Note: If you receive an error that states Embedding content from this website isn’t allowed, you will have to add the following to the list of sites that are allowed on your website and the HTML Field Security list of the site collection where the site is located:

• widgets.sociablekit.com
• data.accentapi.com
• sociablekit.com
• images.sociablekit.com

Did not see your website builder? You can find your website builder here: How to embed Instagram Stories on any website?.

You may also ask our support team if SociableKIT can integrate with your website builder.

If you want to find out more about embedding social media feed to your website, visit our homepage: Add social media feed to your website for FREE!

This Instagram Stories feed is part of our Instagram feed widget categories.

Frequently Asked Questions (FAQs)

Below, find answers to the most commonly asked questions about embedding Instagram Stories on a website:

Is There a Way to Embed a Single Instagram Post?

Yes. You can showcase a single Instagram post on your website. 

In the case of reels, use our SociableKIT widget to embed an Instagram reel (single reel) on your site.

Can You Embed Instagram Posts for Free?

Yes. You can display Instagram posts on your website for free. 

Use our free Instagram feed widget to create and personalize the embed to blend with your site.

Is It Possible to Embed Instagram Reels on a Website?

Yes. You can integrate Instagram reels on a website. Use our SoicableKIT widgets to embed Instagram reels on your web pages.

Conclusion

Don’t miss the invaluable benefits of embedding Instagram Stories on your site.

Create a SociableKIT widget and showcase your best video highlights on your web pages!