How to Embed LinkedIn Feed on Your Website (For Free)

Embedding LinkedIn feeds on a website provides an interactive avenue for visitors to learn about your company’s vision, mission, and values.

Businesses can also leverage LinkedIn embeds to establish themselves as reputable brands in their sectors.

This article provides a step-by-step guide on how to embed a LinkedIn feed on a website.

TL;DR – How to Embed a LinkedIn Feed on a Website

There are two ways to embed LinkedIn feed on your website. The first method is using a website widget. The second method is using the embed or link option. I will show you the steps for each of those methods so you can decide which one is the best for you.

Method 1: Use a Website Widget

To quickly embed LinkedIn feed to your website, follow the steps below.

1. Sign up FREE or login to SociableKIT.
2. Create and customize your LinkedIn feed widget.
3. Copy the LinkedIn feed widget embed code.
4. Login to your website admin panel and create or edit a page.
5. Paste the embed code where you want the LinkedIn feed widget to appear.
6. Save and view your page. Done!

That’s easy! Embedding LinkedIn feed widget on your website will take only 2 minutes. If you need a more detailed guide, scroll down to follow our complete guide or watch our video guide.

Looking to purchase our premium features? Please check the details on our pricing page here.

Method 2: Use the Embed or Link Option

To add a LinkedIn feed to your website using LinkedIn’s embed post option, follow the steps below.

1. Go to the company page from which you want to get posts. This can work with personal profiles as well.

2. Go to the posts section. You can sort the posts by recent so you will see the recent posts.

3. On the first post, click the three dots in the upper right corner. Click the “Embed this post” option.

4. On the popup, click the “Copy code” button.

5. Login to the admin panel of your website.
6. Edit or create the page where you want the LinkedIn feed to appear.
7. Paste the code you copied from LinkedIn.
8. To create the LinkedIn feed on your website, you need to repeat steps 1 onwards to add more posts.

You may choose method 1 or method 2, it depends on your needs. But in case you choose method 1, you can follow our complete guide below.

What is LinkedIn Feed Embedding?

The easiest way to explain LinkedIn feed embedding is by defining the term embed. It means to ‘implant’ or ‘insert’ something into an existing system or device.

By this definition, LinkedIn feed embedding involves inserting posts and updates into an existing platform, such as a website, blog, or digital signage.

A successful embed allows visitors to view (and sometimes interact with) the LinkedIn feed without leaving the web page or signing into their LinkedIn profiles.

Embedding allows businesses to leverage LinkedIn marketing strategies to attract and engage potential clients. For instance, companies can share their LinkedIn posts, insights, upcoming events, and industry news through their websites to boost user engagement.

SociableKIT offers 7 LinkedIn feed widgets:

• LinkedIn Page Posts
• LinkedIn Profile Posts
• LinkedIn Page Events
• LinkedIn Page Jobs
• LinkedIn Hashtag Posts
• LinkedIn Newsletter Posts
• LinkedIn Recommendations

Why Do You Need to Embed a LinkedIn Feed on Your Website?

Embedding LinkedIn posts on your website addresses two major pain points of maintaining vibrant web pages and social media profiles:

• First, LinkedIn feed embedding solves the hassle of double posting. Many businesses struggle with manually updating their websites and social media/networking profiles, often neglecting one. Embedding your LinkedIn feed provides fresh content for your website, even when you don’t create new posts.
• Second, embedding a LinkedIn feed into a website bridges the technical skill gap in your marketing team. One requires web development skills to manually integrate a LinkedIn feed into a website’s code base. Embedding simplifies the integration process for people without coding skills (who are the majority).

4 Benefits of Embedding a LinkedIn Feed on a Website  

Embedding a LinkedIn feed on a website comes with numerous monetary and non-monetary incentives. Let’s discuss the potential benefits below:

1. Drive Traffic to Your Website and Profiles

Embedding your LinkedIn profile to your website creates a synergistic relationship that benefits both platforms.

Visitors who see the feed on your website could follow your profile on LinkedIn, which will increase the number of connections you have. On the other hand, the search keywords used on the LinkedIn posts will also appear on your website, which is beneficial for SEO.

2. Build Professional Credibility

Regular LinkedIn posts show that a company is actively engaged in its industry, which builds customer confidence.

Embedding a LinkedIn feed also boosts your brand’s online presence, creating networking opportunities.

3. Boost Engagement Rate

Embedding insightful LinkedIn posts can encourage visitors to spend more time on your website.

You can also share engagement-inducing posts like polls and customer reviews, which can reduce your site’s bounce rate.

4. Promote Brand Awareness

Businesses often showcase their culture, values, and brand stories on their LinkedIn profiles.

Embedding a LinkedIn feed on your website gives potential leads a glimpse of your brand, which can help build a strong image.

Where to Place Your Embedded LinkedIn Feed

There are several places to embed a LinkedIn feed, depending on what you are trying to achieve:

• Website footer: Embed a LinkedIn widget on your website’s footer if you want the feed to appear on all web pages.
• Homepage: Adding a LinkedIn feed to your homepage attracts visitors’ attention as soon as they load your website. It helps showcase your business as credible, especially to first-time clients.
• About Us page: Site visitors often check the About Us page to learn a company’s brand story. Businesses can embed their LinkedIn feeds on the About Us page to update potential leads on company activities or industry-related achievements.
• Careers page: This would be the best place to embed the LinkedIn Page Jobs widget. Besides displaying the available vacancies, companies can display their LinkedIn feeds to share their company cultures, values, and achievements to attract top talents.

Looking to add a LinkedIn feed to your website? Be among thousands of personal and business website owners who use our LinkedIn widgets to grow their online brand reach. Create LinkedIn feed widgets for your website.

How to Embed a LinkedIn Feed on Your Website for Free

Follow our complete guide below to embed LinkedIn feed on website for free. The guide is divided into two parts to make it easier to follow.

Create and Customize Your LinkedIn Feed Widget

The first part is creating your LinkedIn feed widget using the SociableKIT dashboard. Customize the look and feel to match your brand. Follow the steps below.

1. Sign up FREE or login to SociableKIT. You can login here if you already have an account. Once you sign up, you will start your 7-day premium trial. After 7 days, you can activate the free plan if you don’t need our premium features.

2. Select your LinkedIn feed type on the dropdown. SociableKIT offers several LinkedIn feed widgets. You might need to search it using the highlighted area below. Once found, you can then select it. Here are the different types of LinkedIn feed that you can add to your website:

LinkedIn Page Posts widget – The LinkedIn Page Posts widget is a fantastic tool for seamlessly integrating your LinkedIn page’s latest updates directly onto your website. You can display your company’s posts, articles, and announcements, keeping your website visitors informed and engaged with your content without them ever having to leave your site. It’s a hassle-free way to showcase your professional presence and keep your online presence dynamic. Learn how to embed LinkedIn Page Posts on your website here.

LinkedIn Profile Posts widget – The LinkedIn Profile Posts widget allows you to integrate your LinkedIn feed directly onto your website seamlessly. With just a few clicks, you can display your latest LinkedIn posts, showcasing your professional updates and engaging content to your website visitors. It’s an easy way to keep your website fresh and connected to your LinkedIn network. Learn how to embed LinkedIn Profile Posts on your website here.

LinkedIn Page Events widget – The LinkedIn Page Events widget is a fantastic tool designed to integrate your LinkedIn events directly onto your website effortlessly. With just a few simple steps, you can showcase upcoming events, webinars, and gatherings hosted by your LinkedIn page, keeping your audience informed and engaged without leaving your site. It’s a seamless way to enhance your online presence and foster connections with your audience. Learn how to embed LinkedIn Page Events on your website here.

LinkedIn Page Jobs widget – The LinkedIn Page Jobs widget is like a magic portal for your website. It seamlessly integrates with your site, allowing you to display job listings directly from your LinkedIn Page. Your visitors can browse through the latest openings without ever leaving your site, making it a win-win for both you and your potential candidates. Learn how to embed LinkedIn Page Jobs on your website here.

3. Enter your LinkedIn feed ID or username. Copy your LinkedIn feed URL and paste it in the username box. Our system will automatically identify your LinkedIn feed ID or username.

4. Customize your feed. Click the “NEXT” button to show the customization options of your social feed. You can change the layout, colors, font, and more to match your brand. Click the Save changes button.

5. Copy the embed code. Click the “Embed on website” button on the upper right corner. On the popup, copy the JavaScript embed code.

6. Paste the embed code and save your website page. Please follow the second part below to add LinkedIn feed widget to your website.

Add LinkedIn Feed Widget to Your Website

The second part is adding your LinkedIn feed widget to your website. After you customize your LinkedIn feed widget and copied the embed code, it is time to add it to your website. Follow the steps below.

1. Get your free embed code from SociableKIT. Make sure you followed the first part above to create your widgget, customize it, and copy your free embed code.

2. Create a new web page or edit your existing web page where you want the widget to appear.

3. Open your webpage. You might use a code editor, a rich text editor, or a code block.

4. Paste the embed code you copied from SociableKIT earlier.

5. Save and publish your web page.

Video Guide: Embed LinkedIn Feed on Your Website for Free

Watch our YouTube video below to learn how to embed LinkedIn feed on your website for free.

Why Choose SociableKIT for Embedding LinkedIn Feed

Thousands of creators and business owners have already embedded LinkedIn feed on
their website using SociableKIT. They love our service! Here’s what they tell us.

LinkedIn Statistics That Encourage Website Embedding

In this section, we’ll look at some compelling statistics about LinkedIn that highlight why embedding a LinkedIn feed on your website can be a game-changer for your business.

LinkedIn’s Massive User Base

LinkedIn has now over 990 million users worldwide and become the leading professional network. By embedding your LinkedIn feed, you might attract a large number of professionals who are already active on LinkedIn. This might greatly improve your website’s exposure and reputation. Source

High Engagement Among Decision-Makers

25% of LinkedIn’s user base is around senior-level influencers, with 63 million of them occupying decision-making responsibilities and 10 million working in C-level positions. Adding your LinkedIn feed to your website may attract top-tier professionals, boosting the credibility of your company and maybe leading to profitable business partnerships. Source

Rapid Growth in LinkedIn Revenue

LinkedIn generated $15.7 billion in revenue in 2023, marking a 7.4% year-over-year increase. This growth reflects LinkedIn’s expanding influence in the professional world. Embedding a LinkedIn feed on your website can leverage this growing engagement to drive traffic and enhance your business’s online presence. Source

Significant Presence of Companies

Over 65 million businesses have LinkedIn accounts. Embedding a LinkedIn feed can showcase your company among millions of other businesses, increasing your reach and networking opportunities. It’s a strategic move to stay competitive in your industry. Source

Influence in B2B Marketing

LinkedIn is the second-most popular platform among B2B marketers, with four out of five B2B marketers using it. By embedding a LinkedIn feed, you align your marketing efforts with industry leaders, enhancing your credibility and attracting more business-oriented traffic to your site. Source

These statistics illustrate the power and potential of LinkedIn in the professional world. Embedding a LinkedIn feed on your website using our widget not only capitalizes on these trends but also enhances your site’s engagement, authority, and reach.

What Do Experts Say About LinkedIn Feed?

“How to attract new LinkedIn followers? Place a follow widget on your website/blog” – Semrush, an online visibility platform

“LinkedIn is 277% more effective for lead gen than other social platforms. Of all B2B leads social media generates, 80% of them come from LinkedIn.” – Avoma, Inc., AI meeting assistant

“Almost 46% of social media traffic to a company’s website comes from LinkedIn.” – Excelsior Research, Full-service market research company

Embed LinkedIn Feed on Your Website in Just 2 Minutes

Quickly upgrade your website by embedding LinkedIn feed on website in 2 minutes. Sign up to SociableKIT now!

LinkedIn Feed on Website Examples

Here are some examples:

The Classic Brick Company LinkedIn Page Posts

The Classic Brick Company is a brand that is a supplier of genuine handmade bricks. They use the SociableKIT LinkedIn Page Posts widget to promote their high-quality clay products including bricks and roof tiles on their website.

InterFuze Corporation LinkedIn Page Posts

InterFuze Corporation is a corporation that delivers the best value solutions for Engineering, Science, and Integration; Logistics and Fielding; Environmental and Infrastructure; Enterprise IT; and training and Exercise Services. They use the SociableKIT LinkedIn Page Posts widget to provide Federal agencies with a reliable, effective, and flexible way to obtain services. on their website.

Coaching by Elina LinkedIn Profile Posts

Coaching by Elina is a career coach and career strategist that helped people successfully navigate their careers, find a new direction or advance to a higher-level position. They use the SociableKIT LinkedIn Profile Posts widget to promote her life, parenting, divorce, and career coach who is passionate about applying everything I learned through the years to helping people achieve success and find fulfillment in their careers on their website.

Circle Logistics LinkedIn Page Jobs

Circle Logistics is a brand that was co-founded in 2011 as an asset carrier by industry experts Eric Fortmeyer and Chad Buchanan. They use the SociableKIT LinkedIn Page Jobs widget to promote their logistics solutions to a wide array of customers on their website.

Supply Chain Now LinkedIn Page Events

Supply Chain Now is a company that connects its clients directly to the supply chain leaders most frequently sourced for insights as we spotlight the people, technology, best practices, critical issues, and opportunities impacting global supply chain performance. They use the SociableKIT LinkedIn Page Events widget to promote their free information through podcasts, live streams, vlogs, virtual events and articles on their website.

Mistakes to Avoid When Embedding a LinkedIn Feed

Some embedding mistakes could reduce your LinkedIn feed’s effectiveness, especially the impact on visitor engagement:

• Outdated Feed: Not updating your LinkedIn feed regularly causes visitors to disengage from your content, reducing your website engagement rate. Additionally, some visitors may assume that your website is inactive because you have shut down your business, potentially resulting in lost sales.
• Reduced Website Performance: Adding multiple LinkedIn feeds could exhaust your website’s bandwidth, slowing down its loading speed. This may turn off visitors, causing them to bounce off your site, reducing its dwell time.
• Displaying Irrelevant Posts: Failing to curate your LinkedIn feed to your audience reduces its effectiveness and ability to influence user behavior. Additionally, visitors are unlikely to check your LinkedIn profile, resulting in missed opportunities to grow your followers or connections.
• Using an Unresponsive Feed: You are missing out on mobile traffic if your LinkedIn feed appears blank or distorted on smaller screens. Remember, mobile users account for over 50% of website traffic, with many users browsing on the go.
• Overlooking Privacy Settings: Embedding a private LinkedIn feed on your website locks out visitors who do not follow your profile. Also, the LinkedIn feed will likely appear blank on your website, which is counterproductive.

Ways to Customize Your Embedded LinkedIn Feed for Impact

Use our checklist below to optimize your embedded LinkedIn feed to maximize visitor engagement:

• Curate Your Feed: Filter the embedded LinkedIn feed to ensure irrelevant/offensive content does not appear on your website. Our SociableKIT widgets feature automatic and manual moderation, which enables you to personalize the LinkedIn feed to your audience.
• Customize the Embed: Style the LinkedIn feed’s appearance to blend or contrast with your website theme, making it stand out.
• Ensure Responsiveness: Place the embed code in a dynamic container to make the feed mobile-friendly.
• Include a CTA: Craft a compelling call-to-action statement that guides your visitors’ next steps, such as signing up for your LinkedIn Newsletter or following your page.
• Use LinkedIn Hashtags: Leverage branded LinkedIn Hashtags to reinforce your brand identity and push campaign-specific content.

Related Links

Here are some links related to embedding a LinkedIn feed on your website.

What is LinkedIn Feed? A LinkedIn feed shows updates from your network, companies, and interests you follow, plus recommended and sponsored content. Knowing what a LinkedIn feed is helps you understand what content will appear when you embed it on your website for free.

Embed content from Linkedin. Learn how to easily embed your LinkedIn feed on your website, sharing posts, articles, images, and videos with your audience. This guide provides step-by-step instructions on embedding LinkedIn content, just like you’re looking to do for free.

API to read content from LinkedIn. Discover how to integrate LinkedIn content into your app using their self-service products or enterprise programs. This API can help you embed LinkedIn feeds on your website for free by pulling content directly from LinkedIn.

API to create content for LinkedIn. Learn how to use the LinkedIn API to share your content with millions of professionals and boost your site’s traffic. Embedding a LinkedIn feed on your website is a great start; using the API helps you create and share content directly with your professional audience.

Related Case Study about LinkedIn Feed. A professional website developer, Anna, works for PINPOOLS, a Chemical Procurement company that wants its LinkedIn updates embedded in its website. Understanding the importance of online communication and engagement, Anna wanted to find a solution to help her client while simplifying her work.

Frequently Asked Questions (FAQs)

Check out the most commonly asked questions about embedding LinkedIn feeds on websites.

Is There A Limit To How Many Linkedin Feeds I Can Embed On My Website?

No. There is no limit to the number of LinkedIn feeds you can embed on your website. But, adding too many widgets could cause performance issues, especially slower loading speeds.

How Can I Get A Linkedin Rss Feed Url?

Unfortunately, LinkedIn’s API doesn’t support direct RSS feeds. As such, you must use third-party services to get a LinkedIn RSS feed URL.

Generating a LinkedIn RSS feed URL depends on the service you choose.

Notable services include:

• IFTTT
• Zapier
• Feedity
• FetchRSS
• Other browser extensions

Does Embedding Linkedin Feed Help With SEO Rankings?

Yes. Embedding a LinkedIn feed can boost your website’s SEO performance in several ways:

• Directly: It provides fresh content on your website, which various search engines can index.
• Indirectly: It encourages visitors to stay on your website longer, improving engagement.

Does Embedding a LinkedIn Feed Affect Website Speed?

Yes. Embedding multiple LinkedIn feeds can impact your website’s speed, negatively affecting the user experience. 

As such, configure your LinkedIn feed widgets to ‘lazy loading,’ so the embed executes after your website displays the main content or visitors scroll to that section.

Will the Embedded Feed Show Real-Time Updates Automatically?

No. The embedded feed will not show real-time updates automatically, unless you write code to add the feature. Still, the LinkedIn API limits how often you can query user data from the platform. 

You can use the SociableKIT widgets, which refresh frequently, ensuring recent LinkedIn posts appear on your feed. Additionally, you can use the Request sync button to refresh your feed manually.

Can I Filter the Posts That Show in My Embedded LinkedIn Feed?

Yes. You can filter the posts that show in your embedded LinkedIn feed by keywords.

Is SociableKIT LinkedIn Feed Embed Mobile-Friendly?

Yes. SociableKIT LinkedIn feed embed is mobile-friendly and auto-adjusts to different screen sizes. 

This allows visitors to interact with the LinkedIn feed on the go, boosting website engagement.

Conclusion

By following our guide, you’ve learned how to easily embed your LinkedIn feed on your website. This makes your website look more active, keeps visitors interested, and shares your updates automatically. 

Our step-by-step instructions made it easy for you to do this without any technical skills. Now, you can continuously share valuable updates with your audience, showcase your latest news, and make your site more engaging.

Join thousands of businesses and professionals who use SociableKIT’s LinkedIn widgets to embed their LinkedIn feeds into their websites. Join us today and create a LinkedIn feed widget!