Tripadvisor is the second most popular tours and travel platform, with over 150 million active monthly users. Most people who visit the platform go to explore vacation ideas and check client testimonials about various destinations. Embedding Tripadvisor reviews on your website provides invaluable social proof for your business, while also enticing visitors to spend more time on your website.
There are two ways to embed Tripadvisor Reviews on your website:
- Using a website widget
- Using the embed or link option
I will show you the steps for each of those methods so you can decide which one is the best for you.
How to Embed Tripadvisor Reviews on Website
Most website owners add Tripadvisor reviews on their sites using the widget or link methods, with each option having its pros and cons. For example, the link option is suitable for displaying stand-alone customer testimonials.
However, we recommend using a website widget if you want to showcase multiple reviews.
Let’s walk you through the process of displaying Tripadvisor client testimonials on your website:
Method 1: Use A Website Widget
To quickly embed Tripadvisor Reviews to your Website, follow the steps below.
- Create your Tripadvisor Reviews widget here.
- Customize your Tripadvisor Reviews widget.
- Copy the Tripadvisor Reviews widget embed code.
- Login to your Website admin panel and create or edit a page.
- Paste the embed code where you want the Tripadvisor Reviews widget to appear.
- Save and view your page. Done!
That’s easy! Embedding Tripadvisor Reviews widget on your Website will take only 2 minutes. If you need a more detailed guide, scroll down to follow our complete guide or watch our video guide.
Looking to purchase our premium features like auto-sync, customization, premium support and more? Please check the details on our pricing page here.
Method 2: Use The Embed Or Link Option
To embed Tripadvisor reviews using their review snippet widget, follow the steps below.
- Go to Tripadvisor’s widget page.
- Search your business.
- Login to Tripadvisor and claim your listing.
- Select “Review Snippets” widget.
- Configure your widget.
- Copy the embed code.
- Paste on your website.
You may choose method 1 or method 2, it depends on your needs. But in case you choose method 1, you can follow our complete guide below.
Complete Guide
Follow our complete guide below to embed Tripadvisor Reviews on your Website for free. The guide is divided into two parts to make it easier to follow.
Create And Customize Your Tripadvisor Reviews Widget
The first part is creating your Tripadvisor Reviews widget using the SociableKIT dashboard. Customize the look and feel to match your brand. Follow the steps below.
- Sign up FREE or login to SociableKIT. You can login here if you already have an account. Once you sign up, you will start your 7-day premium trial. After 7 days, you can activate the free plan if you don’t need our premium features.
- Select “Tripadvisor Reviews” on the dropdown. SociableKIT offers several social media feeds widgets. You might need to search it using the highlighted area below. Once found, you can then select it.
Enter your Tripadvisor ID.
- Customize your feed. Click the “NEXT” button to show the customization options of your social feed. You can change the layout, colors, font, and more to match your brand. Click the Save changes button.
- Copy the embed code. Click the “Embed on website” button on the upper right corner. Select your website builder. On the popup, copy the JavaScript embed code.
- Paste the embed code and save your Website page. Please follow the second part below to add Tripadvisor Reviews widget to your Website.
Add Tripadvisor Reviews Widget to Your Website
The second part is adding your Tripadvisor Reviews widget to your Website. After you customize your Tripadvisor Reviews widget and copied the embed code, it is time to add it to your Website. Follow the steps below.
- Copy your free Tripadvisor Reviews widget embed code. Make sure you followed the first part above. It detailed how to you can create and customize your widget to get your free embed code.
- Create a new web page or edit your existing web page where you want the widget to appear.
- Open your webpage. You might use a code editor, a rich text editor, or a code block.
- Paste the embed code you copied from SociableKIT earlier.
- Save and publish your web page.
- View your web page with the widget. Done!
Ready to embed a Tripadvisor reviews widget on your website and position yourself as the go-to travel destination or attraction point? Sign up for SociableKIT today!
Video Guide: Embed Tripadvisor Reviews On Your Website For Free
Watch our YouTube video below to learn how to embed Tripadvisor Reviews on your Website for free.
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Definition of Tripadvisor Reviews
TripAdvisor created reviews feature so clients can share their experience about someone and give a rating that reflects their quality of service while users can use their customer reviews to boost their customer trust. You will be able to find your reviews if you click on your avatar top right of the page. Select View Profile and scroll down. There you will see your reviews with the option in the headers to see your forum posts, photos whatever.
For business owners, these reviews are incredibly valuable, they allow you to showcase your customer satisfaction, improve your reputation, and attract new clients and embedding TripAdvisor reviews into your website, you will be able to display your customer reviews which helps boost your customer trust and more if you’re transparent.
Our TripAdvisor Reviews widget makes this easy, allowing you to seamlessly integrate customer reviews into your website. This enhances your online presence, builds trust with potential customers, and ultimately drives more sales. Give it a try today!
Features That Make a Tripadvisor Reviews Widget Worth It
A website widget offers the best way to embed Tripadvisor reviews on a website, unless you want to showcase only a few testimonials. And even then, you should use a widget to make the reviews mobile-friendly.
Other reasons include:
- Just Plug and Play: No coding is required, as you simply need to copy the script from the Tripadvisor reviews embed code generator and paste it into your website.
- Designed Your Way: Let the Tripadvisor reviews feel like they were made for your website by customizing the feed’s appearance to blend with your brand theme.
- Your Profile, Your Presence: Some website widgets allow you to display your Tripadvisor business name, cover photo, and review count in the embedded feed, which helps boost your credibility.
- Not Every Review Deserves the Spotlight: You have full autonomy over which Tripadvisor reviews appear on your website, which helps you curate the feed to your audience.
- No Manual Updates: Tripadvisor reviews website widgets support automatic sync and updates so that recently posted testimonials appear on your website.
Reason To Embed Tripadvisor Reviews On Your Website
Next, let’s look at why you should embed the Tripadvisor reviews on your website:
For Your Business
- Build Trust and Credibility. Sharing real Tripadvisor reviews builds customer confidence in your business and makes earning their trust simpler. This can lead to more bookings, sales, or inquiries.
- Drive More Sales. Positive reviews can influence purchase decisions and convert more website visitors into customers. Your reputation becomes a key reason why people choose you over competitors.
- Strengthen Your Online Reputation. Displaying customer feedback consistently shows you’re transparent and attentive. This active engagement can lift your brand’s overall image.
For Your Customer
- Access Real Experiences. Customers can read genuine feedback from other travelers or buyers, helping them make better decisions. This fosters confidence in what to expect.
- Easy Research. No need to open multiple tabs or switch apps—reviews are right on your website. This saves time and offers seamless decision-making.
- Social Proof Assurance. Seeing others’ positive experiences reinforces a sense of belonging and assurance. Customers know they’re making a popular, trusted choice.
For Your Website
- Adds Engaging Content. Fresh, dynamic reviews keep your site lively and interesting. This can improve user engagement and time spent on your page.
- SEO Benefits. Fresh content and social proof from reviews improve SEO rankings, helping your website appear more prominently in search results. Enhanced visibility attracts new visitors organically.
- Modern, Dynamic Feel. Displaying up-to-date reviews creates a lively and relevant site experience. This helps your website stand out and makes it more attractive to visitors.
Tripadvisor Reviews Statistics
Embedding Tripadvisor reviews on your website can enhance credibility and boost customer trust. Here are some online statistics to show you why.
96% of Travelers Read Reviews
96% of travelers think that online reviews are important when making hotel reservations. Adding actual Tripadvisor reviews to your website increases the possibility that potential customers will trust and select your company.
Tripadvisor Influences 50% of Global Travel Spending
50% of travel spendings worldwide are influenced by TripAdvisor showing the platform’s huge effect on consumer choices. You may better link your company with this effective platform and increase the number of bookings that come from your website through integrating these reviews.
Businesses With More Reviews Get 41% More Clicks
Companies with a higher number of reviews receive 41% more clicks than those with a lower number. By embedding Tripadvisor reviews on your website you can draw in more people and improve your conversion rate.
88% of Consumers Trust Online Reviews as Much as Personal Recommendations
88% of consumers put similar trust in internet reviews and personal recommendations. Utilizing this trust by embedding Tripadvisor reviews on your website gives your company greater credibility in the eyes of prospective clients.
Reviews Can Boost Sales by Up to 18%
Sales may increase by up to 18% when reviews are displayed. Including Tripadvisor reviews straight into your website can increase sales by influencing customers’ decisions and offering social evidence.
Embedding Tripadvisor reviews on your website is a powerful strategy to build trust, increase visibility, and drive more sales. Don’t miss out on the opportunity to leverage customer feedback to grow your business.
Customization Tips for Maximum Impact
Part of setting up your Tripadvisor reviews feed should be to customize the embed to maximize user engagement.
Use our cheat sheet to personalize the feed:
- Compelling CTA: Always include a call-to-action statement that urges visitors to take the next step, such as booking a trip or signing up for your newsletter.
- Mobile-First Design: Ensure the Tripadvisor review feed is responsive to different screen sizes, providing visitors with a consistent user experience across devices.
- Personalized Feed Appearance: Style the embedded Tripadvisor feed so that it stands out and grabs visitor attention quickly. Additionally, utilize manual moderation features to review and approve the reviews that appear on the feed.
- Lazy Loading: Configure the Tripadvisor reviews feed to load only when visitors scroll to that section. This ensures the main design elements/content load first, boosting website performance.
- Social Proof: The relevant brand name and profile photo should be visible on the embedded Tripsadvisor review feed to earn visitors’ trust and establish yourself as authentic and trustworthy.
Examples of Tripadvisor Reviews on Website
Want to see how the embedded reviews look on a website? Here are some examples of businesses using our widget to display reviews on their sites:
Topsider Pedal Kayak Tours Tripadvisor Reviews
Topsider Pedal Kayak Tours makes exploring the water easy for everyone. They use the SociableKIT Tripadvisor Reviews widget to showcase real customer experiences. This builds trust, sparks curiosity, and turns visitors into adventurers—ready to paddle through mangrove tunnels and relax on private beach picnics.
Alchymist Grand Hotel and Spa Tripadvisor Reviews
The Alchymist Grand Hotel and Spa is where luxury meets history in the heart of Prague. They use the SociableKIT Tripadvisor Reviews widget to showcase their world-class dining, fine wines, and the Indonesian Ecsotica Spa & Health Club—giving visitors a taste of the experience before they even arrive.
Porto Secret Spots Tripadvisor Reviews
Porto Secret Spots was built by locals, for locals—and for anyone who wants to see the city’s hidden gems. They use the SociableKIT Tripadvisor Reviews widget to showcase their Porto 360º – Super Bock Arena tour, turning website visitors into curious explorers.
Casa de la Luz Tripadvisor Reviews
Casa de la Luz is a retreat in Alajuela that helps people grow through plant medicine and alternative therapies. They use the SociableKIT Tripadvisor Reviews widget to share real guest experiences and build trust. By highlighting positive reviews, they make it easier for others to join their ceremonies and transformational programs.
Let’s Go Dive Tripadvisor Reviews
Let’s Go Dive runs guided scuba trips with a certified PADI instructor. They use the SociableKIT Tripadvisor Reviews widget to share real feedback from divers. Positive reviews build trust, ease doubts, and show new guests exactly what to expect—safe, high-quality, and unforgettable dives.
Frequently Asked Questions (FAQs)
Now, let’s answer some common questions about embedding the Tripadvisor reviews:
How To Display Tripadvisor Reviews On A Website?
You need to get your TripAdvisor review’s embed code from TripAdvisor or you can use our product which makes the integration much easier, less hassle, and for free.
What Is A Widget For Tripadvisor Reviews?
It is a tool for every website owners to embed their TripAdvisor reviews into their website. With the help of SociableKIT and our TripAdvisor reviews widgets, you will be able to display your reviews.
How Do I Get The Tripadvisor Review Link?
To get the Tripadvisor review link, simply visit your Tripadvisor page and copy the URL of the specific review section. Our widget takes care of the rest, displaying those reviews seamlessly on your website.
Is There A Way To Embed Tripadvisor Reviews On A Website?
Yes, you can embed Tripadvisor reviews using our widget, which requires no coding skills. It’s a quick and effective way to add social proof and boost your website’s credibility.
Why Is My Tripadvisor Review Not Showing?
The likely reason your Tripadvisor review feed is not showing is that the embed code is defective.
If using the link option, consider switching to a website widget to bypass the coding phase, where most errors occur.
Will Adding a Tripadvisor Reviews Widget Slow My Website?
No. Adding a Tripadvisor reviews widget should not slow down your website, as the plugin is likely configured for ‘lazy loading’.
It might only be an issue if you embed multiple widgets on the same web page, as this might deplete your website’s bandwidth.
Can I Show Only 5-Star Reviews?
Yes. You can show only 5-star reviews.
The best website widgets feature both automatic and manual moderation, allowing you to control which testimonials appear on your feed.
Embed Tripadvisor Reviews On Your Website In 2 Minutes
Quickly upgrade your website by embedding Tripadvisor Reviews on Website in 2 minutes. Sign up to SociableKIT now!
Related Links
Here are some related links about Tripadvisor Reviews that might help you:
What is TripAdvisor Reviews? TripAdvisor Reviews include bubble ratings, short comments, and detailed assessments to give travelers a clear picture of their experiences. Understanding TripAdvisor Reviews helps you see the value of embedding them on your website for free.
How to embed TripAdvisor Reviews on website? Learn how to add a TripAdvisor review widget to your website with simple steps. This guide directly helps you embed TripAdvisor reviews, which is the main topic of this article.
API to read content from TripAdvisor Reviews? TripAdvisor’s Content API gives you access to their global content, including hotel pricing, by easily integrating with your website. This API can help you display TripAdvisor reviews on your site, enhancing the main topic of embedding reviews for free.
How to upload a photo or video to TripAdvisor? Learn how to easily add photos and videos to your TripAdvisor reviews to attract more visitors. Adding visual content to your TripAdvisor reviews can enhance the reviews you embed on your website, making them more engaging for visitors.
How do you add admins or account managers to a Tripadvisor account? Learn how to use the “Manage User Access” tool in Tripadvisor’s Management Center to control who can manage your listing. This is useful when you need others to help manage your Tripadvisor reviews embedded on your website.
Conclusion
Add Tripadvisor reviews to your website – it’s a simple way to build trust, attract customers, and keep visitors interested. This guide showed you how to highlight real customer feedback and boost your brand’s credibility. It’s an easy win for a more dynamic and effective site.
We recommend using a website widget to skip the coding phase and access flexible customizations.
SociableKIT’s widget lets you set up and style your Tripadvisor reviews widget within 2 minutes. Also, you’ll have the autonomy to approve which Tripadvisor reviews appear on the embedded feed.
Create a widget today and showcase engaging Tripadvisor reviews on your website.
Don’t wait. Start adding those reviews today and see the impact for yourself. Thanks for letting us help you hit this goal. Here’s to your success!
