With 3 billion monthly active users, Facebook remains one of the most effective platforms for engaging your target market. Growing a following on Facebook can help you boost your online visibility and carve out a community for your brand.

One way to direct traffic to your Facebook business page is by embedding a live stream on your website.

Integrating Facebook Live Streams into your website lets you easily engage your audience in real-time and bring your content to life. Integration can also help you strengthen your brand’s online presence, improve viewer retention, and make your site more interactive.

In this guide, you’ll learn how to add a Facebook page live stream to your website, some embedding best use cases, and how to troubleshoot common integration issues.

Smartphone displaying Facebook app page with ratings and download icon.

TL;DR – How to Embed Facebook Live Stream on Website

There are two ways to embed Facebook Page Live Stream on your website.

  • The first method is using a website widget.
  • The second method is using the embed or link option.

I will show you the steps for each of those methods so you can decide which one is the best for you.

Method 1: Use a Website Widget

To quickly embed Facebook Page Live Stream to your website, follow the steps below.

  1. Create your Facebook Page Live Stream widget here.
  2. Customize your Facebook Page Live Stream widget.
  3. Copy the Facebook Page Live Stream widget embed code.
  4. Login to your website admin panel and create or edit a page.
  5. Paste the embed code where you want the Facebook Page Live Stream widget to appear.
  6. Save and view your page. Done!

That’s easy! Embedding Facebook Page Live Stream widget on your website will take only 2 minutes. If you need a more detailed guide, scroll down to follow our complete guide or watch our video guide.

Looking to purchase our premium features like auto-sync, customization, premium support and more? Please check the details on our pricing page here.

Method 2: Use the Embed or Link Option

Here’s how you can put Facebook Live videos right on your website so more people can find and watch them.

  1. First, find the Live video you want to put on your website.
  2. Click on the video to make it big on your screen.
  3. Now, in the top-right corner, click on “Embed.”
  4. Customize your video with the options provided.
  5. Finally, click on “Copy code.”
  6. After that, just paste the code onto your website.

But, there’s a better and easier way to do this. Instead of doing all these steps manually, you can use the SociableKIT widget.

It’s a handy tool that makes embedding Facebook Live videos on your website a breeze. So, you won’t have to go through all these steps yourself.

But if you are searching for a quick way to add a Facebook page live stream to your website, go for SociableKIT. 

Experience the convenience of embedding and customizing the Facebook live stream feed without writing any code. We also have a responsive support team to help you resolve integration issues.

Create a SociableKIT widget today and embed a Facebook page live stream on your website within two minutes!

Individual focused on a computer screen at a minimalist workspace.

What Is a Facebook Page Live Stream?

Meta created Facebook Live Stream feature so users can go live stream and interact with people in real-time which promotes engagement, relationship, and trust. You can find your live stream by first logging in to your Facebook account and click your profile or page and scroll down to see the live you are currently doing.

Harnessing the Facebook Live Stream is very crucial for every businesses’ growth because of its ability to encourage audience to engage, interact, and connect with you. Embedding this into your website will boost your website’s sales, traffic, and online reach.

Embedding Facebook Live Stream can be a pain if you do not know the easiest way to do it. With the help of SociableKIT, the integration of Facebook Live Stream is much more smoother, seamless, and easy because of our product’s user-friendly UI and dynamic customization.

Smiling woman using a smartphone while working on a laptop, symbolizing mobile productivity.

Creative Uses of Facebook Live on Your Website

Facebook page live streaming is a powerful tool for engaging your audience. Embedding the live videos on your website helps you boost interactions with visitors and build a community for your brand. 

Below are innovative use cases for a Facebook page live stream feed on your website:

  • New Product Launches: Organize an interactive session to showcase new products or features.
  • Exclusive Content: Share behind-the-scenes content, including interviews with employees or senior-level managers, to help humanize your brand.
  • Webinars and Workshops: Embed educational or training Facebook live videos on a dedicated landing page. Also, you could include downloadable resources and sign-up forms to act as lead magnets for potential clients.
  • Q&A Sessions: Host interviews with industry experts, company leaders, or customer experience specialists where audience members can ask real-time questions for effective engagement.
  • Breaking News and Company Updates: Embed a Facebook live stream feed where website visitors can get timely news about your company’s new projects or daily updates.
  • Charity Events: Display a Facebook live stream of your company participating in CSR events like fundraisers. You can embed a donation link and encourage attendees to support your cause.
Man working at a computer desk, engaged in an online conversation.

Benefits of Embedding Facebook Live Stream

Integrating a Facebook page live stream into your website offers valuable incentives, especially helping you stay connected with your audience.  

Let’s outline the expected gains for your brand, audience, and website:

For Your Business

  • Boost Engagement. Embedding Facebook Live keeps visitors on your site and drives more brand interaction. This boosts your visibility and deepens connections with viewers.
  • Increase Sales. Feature products or services live on your site. Promote offers instantly to spark interest and quick sales.
  • Build Brand Presence. Bring Facebook streams to your site for consistent branding. It offers a seamless experience that keeps your audience engaged.

For Your Customers

  • Easy Access to Live Content. Let customers watch live events right on your site, no need to switch to Facebook. This keeps them engaged in a space they know.
  • Accurate Updates. Live streams offer instant updates, from news to launches. Keep your audience informed and build trust.
  • Direct Interaction. Viewing on your site makes engaging simple. Customers can join live chats, ask questions, and give feedback easily.

For Your Website

  • Increased Dwell Time. Embedding live streams keeps visitors on your site longer, reducing bounce rates. This improves your site’s SEO and helps build credibility with search engines.
  • Fresh, Engaging Content. Live streams add dynamic content to your site, keeping it current and interesting. This improves the overall user experience and encourages return visits.
  • Strengthen Social Media Integration. By embedding Facebook Live, your website and social media are seamlessly connected. This boosts traffic between platforms and maximizes your online reach.
A person holding a tablet displaying a bar graph of monthly data from January to May, with a modern workspace in the background.

Steps to Embed Facebook Livestream on Website

Follow our complete guide below to embed Facebook Page Live Stream on your website for free. The guide is divided into two parts to make it easier to follow.

Create and Customize Your Facebook Page Live Stream Widget

The first part is creating your Facebook Page Live Stream widget using the SociableKIT dashboard. Customize the look and feel to match your brand. Follow the steps below.

  1. Sign up FREE or login to SociableKIT. You can login here if you already have an account. Once you sign up, you will start your 7-day premium trial. After 7 days, you can activate the free plan if you don’t need our premium features.
SociableKit-Signup page
  1. Select “Facebook Page Live Stream” on the dropdown. SociableKIT offers several social media feeds widgets. You might need to search it using the highlighted area below. Once found, you can then select it.
Screenshot of a dropdown menu for creating a social media solution, featuring options like Google Reviews and Facebook Page.
  1. Connect your Facebook page. Connect your Facebook account to select your target Facebook page on the dropdown. You need to be admin of the Facebook page you want to use. If your Facebook account is not yet connected, you will see this “Connect with Facebook” button. Click this button and follow Facebook’s steps to connect your account.
Screenshot of a SociableKIT interface for creating a solution, featuring a dropdown for Facebook Page Events and a 'Connect with Facebook' button.

Once connected, you will see this dropdown where you can select the Facebook page you want to use.

Screenshot of a web interface titled "Create a SociableKit Solution," featuring dropdowns for selecting Facebook Page Events and Codalify.
  1. Customize your feed. Click the “NEXT” button to show the customization options of your social feed. You can change the layout, colors, font, and more to match your brand. Click the Save changes button.
Screenshot of a social feed customization interface with layout options and a preview pane.
  1. Copy the embed code. Click the “Embed on website” button on the upper right corner. Select your website builder. On the popup, copy the JavaScript embed code.
A screenshot showing a code.
  1. Paste the embed code and save your website page. Please follow the second part below to add Facebook Page Live Stream widget to your website.

Add Facebook Page Live Stream Widget to Your Website

The second part is adding your Facebook Page Live Stream widget to your website. After you customize your Facebook Page Live Stream widget and copied the embed code, it is time to add it to your website. Follow the steps below.

  1. Copy your free Facebook Page Live Stream widget embed code. Make sure you followed the first part above. It detailed how to you can create and customize your widget to get your free embed code.
  2. Create a new web page or edit your existing web page where you want the widget to appear.
Screenshot of a WordPress dashboard with a 'Welcome to WordPress' message and version 6.3.1 notice.
  1. Open your webpage. You might use a code editor, a rich text editor, or a code block.
Create a new page.
  1. Paste the embed code you copied from SociableKIT earlier.
A screenshot showing a code inside a box.
  1. Save and publish your web page.
Screenshot of a pop-up dialog box with error message on a web development platform, with red arrows pointing to the "Save" button.
  1. View your web page with the widget. Done!

Video Guide: Embed Facebook Page Live Stream on Your Website for Free

Watch our YouTube video below to learn how to embed Facebook Page Live Stream on your website for free.

Live demo

Below, you can see a live demo of our Facebook Page Live Stream widget. You can click on different
layouts such as Masonry layout, Grid, and Carousel if available.

Testimonials

Thousands of creators and business owners have already embedded Facebook Page Live Stream
on their website using SociableKIT. They love our service! Here’s what they tell us.

Yannick Picard
Yannick Picard

High Performance Coach, NeuroActivCoach

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I have to hand it to a company that goes above and beyond with their customer service... your team is a notch above anything I've experienced. Great software, great support - what else can you ask for?

Robert Herring
Robert Herring

CMO – Disciple Christian Motorcycle Club

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Thank you SO MUCH!!! SociableKIT is EXACTLY what I was looking for. It works perfect. Your plugin will be in use on the Events page.

Einstein Gan
Einstein Gan

Senior Web Designer, Human & Human

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Awesome easy-to-use solution for our client's social media campaign. Support was very responsive and helpful. Can't thank you enough for accommodating our new feature request.

Kristin Berg
Kristin Berg

Co-Founder – Tango Social Club

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I’m using a custom Facebook page events feed on my website. I asked Mike to translate the day and month labels to French for my calendar. Mike quickly did it for me. Thank you Mike, I appreciate it a lot! SociableKIT support is great! :)

Cristian Castañeda
Cristian Castañeda

Business Process Manager, Maschinenfabrik

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Wow, I'm using SK for sharing my LinkedIn posts on my WordPress site and it works incredible. It's quick and easy to "deploy". And when I was needing some extra customization, support worked really quick. You are great guys!

John Parker

Website Developer – Aura Entertainment

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Finding SociableKIT saved a huge amount of hours in a project to integrate social/web channels. Absolutely excellent support with quick responses and updates.

Kristen Williams
Kristen Williams

Founder & CEO, Hempsley

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This was a great way to easily embed Google Reviews into my client's Wix site. I had trouble at first because the business has no physical address listed, but the support team helped me out and everything is running smoothly so far. I recommend!

Marc Maessen
Marc Maessen

Founder & Owner – Online Profile Coach

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Wow! I have had experience with a lot of companies who had good to great customer service but this is just insane! I absolutely love SociableKIT as I was planning on creating something similar myself. For these prices and the attention to detail and functionality I quickly decided that I won't even bother and will gladly subscribe to the SocialKIT services. Keep up the amazing work and thanks you so much!

David Chapa
David Chapa

Recording Artist, David Chapa Music

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Simple, clean, and efficient. That's the best way to describe this platform of social plug-ins. Now I just have to update my events calendar in one place on Facebook and my website is updated automatically. That just saved me from hours of "double-entry" work!

John J. Janowski, PMP
John J. Janowski, PMP

Member – La Grange Citizens Council

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Thank you!!! The SociableKIT website plugin is an incredibly simple, clean and easy solution for us.

Good Shepherd Episcopal Church
Good Shepherd Episcopal Church

Church social media team

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Excellent product and even better customer service. On the rare occasion that I run into an issue, they are very responsive and always solve the problem. They never give a workaround or make an excuse. They take care of it, and they do it quickly!!!

Benny Bowden
Benny Bowden

Co-Founder & Designer – Moonbase Labs

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I LOVE what you’ve built here. I’ve successfully linked my client’s Facebook Page ID and events are coming in just fine. Thanks for what you do. You have been incredibly helpful! I’m really impressed with your customer service and I’ll be recommending SociableKIT to anyone looking for what it offers!

Common Facebook Live Embed Problems and How to Solve Them

Adding a Facebook page live stream to your website allows visitors to attend your events, creating opportunities for sharing valuable information that could generate interest in your target audience.

As such, you must quickly identify and address possible integration issues that could lock out website visitors from attending your events or hurt their experience.

Below are critical embedding issues you might encounter:

The Feed is Unplayable

The embedded Facebook page live feed will be unplayable if the stream or your account is set to ‘private.’

Go to your account settings and confirm that the Facebook live stream is publicly available.

Browser or Website Compatibility Issues

Using the wrong embed code or an incompatible script could result in a defective feed.

If you are unsure how to modify the code, we recommend using our Facebook page live stream embed code generator to create an optimized script for your website.

The Feed Displays an Error Message

Meta updates its Graph API regularly, which could make previous access tokens obsolete. In such cases, the embed will likely stop working and display an error message.

To resolve the issue, request updated API keys and repeat the embedding process. Alternatively, embed using SociableKIT as our widget dynamically updates to the new API, ensuring the embedded Facebook page live stream remains functional.

Overseas Audiences Cannot Access the Stream

Your Facebook page live stream feed could be unavailable to audiences in specific countries or regions if your account is geo-restricted.

Go to the stream settings and make the feed available globally to help you reach a broader audience.

Slow Loading Speed

Embedding a Facebook live stream can stretch your website’s bandwidth, resulting in slow loading or frequent buffering. 

Modify the embed code to add delayed loading or use our SociableKIT widget, which comes preset to ‘lazy loading.’ This prevents the feed from executing until the visitor scrolls to the embed section.

Display Issues

Your Facebook page live stream might not be optimized for various screen sizes, which could undermine the watching experience, especially for mobile users.

Embed the Facebook live stream using our SociableKIT widget to make the feed auto-responsive.

Individual using a smartphone to log into Facebook, with a coffee mug, laptop, and office supplies on the desk.

Facebook Page Live Stream on Website Examples

Thousands of satisfied website owners and creators use our SociableKIT widget to display engaging Facebook live streams for their target audiences. 

Below are five examples of website owners using our no-code widget to share Facebook live streams with their visitors:

Panama Central School Facebook Page Live Stream

Panama Central School delivers top-notch education with a solid curriculum and 1:1 tech access. They use the SociableKIT Facebook Page Live Stream widget to broadcast events—classes, sports, and arts—all in real time. This keeps students, parents, and the community in the loop, making it easier than ever to stay connected and show support.

Screenshot of the PCS Athletics Livestream webpage featuring the "Panama" logo and links to gym and basketball roster information.

The Pentecostals of Jonesboro Facebook Page Live Stream

The Pentecostals of Jonesboro share the Gospel with love and kindness. They use the SociableKIT Facebook Page Live Stream widget to broadcast their sermons, so anyone can tune in from anywhere. This helps them reach more people and stay connected with their community online.

Homepage of the Pentecostals of Jonesboro with a banner announcing service times: Sunday at 10 AM and Wednesday at 7 PM, and options to view archives and YouTube.

Guelph Museums Facebook Page Live Stream

The Guelph Civic Museum brings Guelph’s history to life with exhibits, hands-on galleries, and special events. They use the SociableKIT Facebook Page Live Stream widget to share live tours, lessons, and events. This makes it easy for people to explore the city’s past from anywhere. It also helps them connect with the community and bring in more visitors.

Homepage of Guelph Museums featuring the logo, a navigation menu, and a description of their collections and activities.

Solid Rock Church Facebook Page Live Stream

Solid Rock Church is a place of hope and faith in Jesus. They use the SociableKIT Facebook Page Live Stream widget to share their services and messages. This makes it easy for anyone to join, listen, and be encouraged. It helps them reach more people, especially those who need support.

Logo of "Solid Rock" featuring stylized people and mountains, with a banner stating "We are not live right now."

Center of Life Church Facebook Page Live Stream

Center of Life Church shares faith and redemption through Christ. They use the SociableKIT Facebook Page Live Stream widget to stream their sermons and teachings. This makes it easy for people to join online. It helps them reach more people and inspire lives.

A woman in a blue outfit speaks during a live broadcast for Midweek Service at Center of Life Church, with a vibrant pink background.

You can also use our hassle-free solution to add a Facebook page live stream on your website. Enjoy advanced customization options and regular feed updates without writing any code.

Sign up for SociableKIT today!

Best Practices for Displaying Facebook Live Stream on Website

Below are six practical tips for showcasing a Facebook Live Stream on your website:

  1. Use a Mobile-First Approach: In today’s fast-paced world, delivering content in a format that allows the target audience to consume it on the go is essential. A responsive display helps you cater to smartphone users, directing mobile traffic to your website.
  2. Check the Feed Before Going Live: Test the Facebook live stream on different browsers and devices to confirm the feed works correctly.
  3. Optimize for Search Engine: Learn how to leverage social media for SEO success, including using relevant, high-intent keywords in the live stream title and description to make it easily discoverable in organic searches.
  4. Add Interactive Elements: Include play/pause, volume, and video quality settings to give your audience autonomy over how they interact with the feed.
  5. Include a Clear Call-to-Action (CTA) Statement: Position a compelling CTA strategically around the live stream feed to guide your audience on the next steps, such as following your Facebook business page.
  6. Promote the Live Stream: Add social media buttons to the website page next to the Facebook live stream to encourage visitors to share the link with their followers and friends.
Hands holding a smartphone while navigating through a website.

Facebook Page Live Stream Statistics

We have listed a few online statistics that will convince you that embedding your Facebook Live Stream on your website is a wise choice.

Facebook Live Viewership Exploded by 50%

Facebook Live viewership surged by 50% in just a year, highlighting its growing importance in digital communication. By embedding Facebook Live on your site, you can take advantage of this expanding audience and boost your site’s reach.

Source

1 in 5 Videos on Facebook is Live

Currently, 20% of all videos on Facebook are Live streams, showing how much users are engaging with real-time content. Embedding Facebook Live streams on your website will align your content strategy with what audiences are actively seeking.

Source

Facebook Live Engagement is 10X Higher

Facebook Live videos generate 10 times more comments than regular videos making them a powerful tool for interaction. Embedding your live streams to your website can foster a lively interactive environment on your website, keeping visitors engaged longer.

Source

Facebook Live Usage Increased by 26.7% in 2021

Facebook Live’s usage increased by 26.7% in 2021, showing the platform’s increasing role in digital content. By embedding your live streams to your website, you can make sure that your website keeps up with this growing trend and draws in more visitors.

Source

82% Prefer Live Video Over Text Posts

A staggering 82% of online audiences prefer live video from a brand over standard social posts making it clear that embedding Facebook Live streams could significantly boost your website’s appeal.

Source

These statistics clearly show the power of Facebook Live. By embedding it on your website, you can capitalize on its growing popularity and enhance user engagement.

User navigating a Facebook page on a laptop, surrounded by magazines on a table.

Embed Facebook Page Live Stream on Your Website in 2 Minutes

Quickly upgrade your website by embedding Facebook Page Live Stream on website in 2 minutes.

Sign up to SociableKIT now!

Frequently Asked Questions (FAQs)

Got pressing questions? Our FAQ section answers common questions about adding a Facebook page live stream to a website:

Can I Embed Facebook Live on My Website?

Yes you can embed your Facebook Live into your website using a social media aggregator and with our product, it is a perfect social media aggregator for content integration.

How Do I Embed a Live Stream to My Website?

To embed a live stream, you need to copy the Facebook Live embed code and paste it into your website’s HTML. Our widget does this automatically, saving you time and effort.

How to Embed FB Video in HTML?

To embed an FB video, grab the video’s embed code from Facebook and insert it into your site’s HTML code and our widget makes it even easier by allowing you to do this in just a few clicks.

How Do I Get the Facebook Live Stream URL?

Login to your account first then go to your live stream, then from there, go to the address bar and copy the URL of your Facebook Live Stream and you can use it however you want. With our product, you can embed the Facebook Live Stream much easier without needing the URL.

Does Embedding Facebook Live Affect Website Speed?

Yes. Embedding a Facebook live stream can affect loading speed if your website has limited bandwidth. Increasing your website’s bandwidth is often uneconomical, so we recommend optimizing your Facebook live stream embed instead.

A quick solution would be integrating it using SociableKIT. Our widget is configured to lazy loading to ease the pressure on the available bandwidth and boost your website’s performance.

Can I Customize the Appearance of the Embedded Stream?

Yes. You can personalize the appearance of an embedded Facebook Live Stream to make it stand out. 

Use our SociableKIT widget for flexible embed customizations, including picking your preferred font type and color.

Can I Embed a Live Stream Before It Starts?

Yes. You can embed a Facebook page live stream before it starts. Follow our simple guide below:

  1. Go to Facebook and navigate to the Live Producer settings.
  2. Select to schedule a live video and set the date, time, and description. Facebook will create a post on your page for the scheduled event.
  3. Create a SociableKIT widget and connect your Facebook account.
  4. Generate an embed code and paste it on your website. The scheduled event should appear on your website.

Conclusion

In conclusion, embedding a Facebook Live Stream on your website is a great way to engage your audience and boost interaction. Our guide shows you how simple it is to get started, with clear steps to follow. This will help you increase reach, create a more interactive site, and improve the user experience.

Follow the steps, and you’ll enjoy the benefits of live content, including more engagement and better visibility.

Looking to streamline the Facebook live stream embedding process? 

Use our SociableKIT widget to integrate the feed within two minutes. You can also customize the embed color and layout to complement your website.

Create a SociableKIT Facebook Live Stream widget today!

Thanks for reading! We hope this guide helped you add Facebook Live to your website.